Research Catalog
Supermarket USA : food and power in the Cold War farms race
- Title
- Supermarket USA : food and power in the Cold War farms race / Shane Hamilton.
- Author
- Hamilton, Shane, 1976-
- Publication
- New Haven : Yale University Press, [2018]
- ©2018
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Status | Format | Access | Call Number | Item Location |
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Not available - Please for assistance. | Text | Use in library | HF5469.23.U62 H36 2018 | Off-site |
Details
- Description
- x, 277 pages : illustrations; 22 cm
- Summary
- "Supermarkets were invented in the United States, and from the 1940s on they made their way around the world, often explicitly to carry American-style economic culture with them. This innovative history tells us how supermarkets were used as anticommunist weapons during the Cold War, and how that has shaped our current food system. The widespread appeal of supermarkets as weapons of free enterprise contributed to a 'farms race' between the United States and the Soviet Union, as the superpowers vied to show that their contrasting approaches to food production and distribution were best suited to an abundant future. In the aftermath of the Cold War, U.S. food power was transformed into a global system of market power, laying the groundwork for the emergence of our contemporary world, in which transnational supermarkets operate as powerful institutions in a global food economy"--Dust jacket flaps.
- Alternative Title
- Food and power in the Cold War farms race
- Subject
- Supermarkets > Political aspects > United States
- Food industry and trade > United States
- Food industry and trade > Soviet Union
- Agriculture > Economic aspects > United States
- Agriculture > Economic aspects > Soviet Union
- BUSINESS & ECONOMICS / Commerce
- BUSINESS & ECONOMICS / Marketing / General
- BUSINESS & ECONOMICS / Sales & Selling / General
- BUSINESS & ECONOMICS / Economic History
- Food industry and trade
- Agriculture > Economic aspects
- Ost-West-Konflikt
- Supermarkt
- Landwirtschaft
- Konsumgüterwirtschaft
- Amerikanisierung
- Propaganda
- Soviet Union
- United States
- USA
- Bibliography (note)
- Includes bibliographical references (pages 219-265) and index.
- Contents
- Machines for selling -- The farms race begins -- Supermercado USA -- Socialist supermarkets and "peaceful competition" -- Food chains and free enterprise -- Food power and the global supermarket.
- ISBN
- 9780300232691
- 0300232691
- LCCN
- 2017963802
- OCLC
- on1024159930
- 1024159930
- SCSB-9199059
- Owning Institutions
- Princeton University Library