Research Catalog

Marketing, society, and conflict

Title
Marketing, society, and conflict / Sidney J. Levy, Gerald Zaltman.
Author
Levy, Sidney J., 1921-
Publication
Englewood Cliffs, N.J. : Prentice-Hall, [1975]

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Details

Additional Authors
Zaltman, Gerald
Description
xxiii, 134 p. : ill.; 23 cm.
Series Statement
Prentice-Hall series in economic institutions and social systems
Subject
  • Marketing
  • Marketing > Social aspects
  • Social change
Bibliography (note)
  • Includes bibliographical references and index.
ISBN
0135578191 0135578019
LCCN
74034224
OCLC
  • ocm01173817
  • SCSB-108093
Owning Institutions
Princeton University Library