Research Catalog

Psychological aspects of business

Title
Psychological aspects of business, by Edward K. Strong, Jr. ...
Author
Strong, Edward K. (Edward Kellogg), 1884-1963.
Publication
New York, London, McGraw-Hill Book Company, Inc., 1938.

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Details

Description
x, 629 pages illustrations, diagrams, forms; 24 cm
Subject
  • Sales personnel
  • Selling
  • Advertising
  • Psychology, Applied
  • selling
Note
  • "Parts I to IV ... are a thorough revision of the author's 'Psychology of selling and advertising', published in 1925."--Pref.
Bibliography (note)
  • Includes bibliographical references.
LCCN
38002728
OCLC
  • ocm00242679
  • 242679
  • SCSB-148839
Owning Institutions
Princeton University Library