Research Catalog

Marketing classics; a selection of influential articles

Title
Marketing classics; a selection of influential articles [by] Ben M. Enis and Keith K. Cox.
Author
Enis, Ben M.
Publication
Boston, Allyn and Bacon [1969]

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1 Item

StatusFormatAccessCall NumberItem Location
TextUse in library HF5415 .E67Off-site

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Details

Additional Authors
Cox, Keith Kohn
Description
481 p. illus.; 22 cm.
Subject
Marketing
Bibliography (note)
  • Includes bibliographies.
LCCN
70075911
OCLC
  • ocm00006755
  • SCSB-171523
Owning Institutions
Princeton University Library