Research Catalog

Planning for tomorrow's packaging realities

Title
Planning for tomorrow's packaging realities [by Nelson Allen and others.
Publication
New York] American Management Association [1969]

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StatusFormatAccessCall NumberItem Location
TextUse in library HF5770 .P56Off-site

Details

Additional Authors
  • Allen, Nelson.
  • American Management Association.
Description
86 pages; 21 cm
Summary
Study of current trends in the packaging industry in the USA and the contribution thereof to profitability in the retail trade - includes economic implications and technical aspects of packaging (incl. Containerisation), Innovation in materials and design, marketing techniques, etc.
Subject
  • Packaging
  • Product Packaging
  • packaging
  • Packaging
  • trend
  • profitability
  • retail trade
  • economic implication
  • technical aspect
  • container
  • innovation
  • marketing
  • tendance
  • emballage
  • rentabilité
  • commerce de détail
  • conséquences économiques
  • aspect technique
  • tendencia
  • embalaje
  • rentabilidad
  • comercio minorista
  • consecuencias económicas
  • aspecto técnico
  • contenedor
  • innovación
  • mercadotecnia
  • USA
  • Etats-Unis
  • Estados Unidos
ISBN
  • 0814421296
  • 9780814421291
LCCN
77098623
OCLC
  • ocm00045360
  • 45360
  • SCSB-189712
Owning Institutions
Princeton University Library