Research Catalog
Planning for tomorrow's packaging realities
- Title
- Planning for tomorrow's packaging realities [by Nelson Allen and others.
- Publication
- New York] American Management Association [1969]
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Use in library | HF5770 .P56 | Off-site |
Details
- Additional Authors
- Description
- 86 pages; 21 cm
- Summary
- Study of current trends in the packaging industry in the USA and the contribution thereof to profitability in the retail trade - includes economic implications and technical aspects of packaging (incl. Containerisation), Innovation in materials and design, marketing techniques, etc.
- Subject
- Packaging
- Product Packaging
- packaging
- Packaging
- trend
- profitability
- retail trade
- economic implication
- technical aspect
- container
- innovation
- marketing
- tendance
- emballage
- rentabilité
- commerce de détail
- conséquences économiques
- aspect technique
- tendencia
- embalaje
- rentabilidad
- comercio minorista
- consecuencias económicas
- aspecto técnico
- contenedor
- innovación
- mercadotecnia
- USA
- Etats-Unis
- Estados Unidos
- ISBN
- 0814421296
- 9780814421291
- LCCN
- 77098623
- OCLC
- ocm00045360
- 45360
- SCSB-189712
- Owning Institutions
- Princeton University Library