Research Catalog

Title

Top management; a research study of the management policies and practices of fifteen leading industrial corporations [by] Paul E. Holden, Carlton A. Pederson [and] Gayton E. Germane.

Author

Holden, Paul E. (Paul Eugene), 1893-1976.

Publication

New York, McGraw-Hill [1968]

Items in the Library & Off-site

Details

Additional Authors

• Pederson, Carlton A.
• Germane, Gayton E.
• Stanford University. Graduate School of Business.

Description

xviii, 263 pages illustrations; 24 cm

Summary

Presentation of the results of research into top management methodology in 15 leading industrial enterprises in the USA - covers aspects of business organization, planning, research methodology and the use of EDP in operational research, marketing, communication, etc., and includes information on the occupational qualifications of top management staff involved.

Subject

• Industrial management > United States
• Executives > United States
• Executives
• Industrial management
• research
• top management
• methodology
• business organization
• planning
• research method
• EDP
• operational research
• marketing
• communication
• occupational qualification
• Management > United States
• recherche
• cadres supérieurs
• méthodologie
• organisation de l'entreprise
• planification
• méthode de recherche
• traitement électronique des données
• recherche opérationnelle
• qualifications professionnelles
• investigación
• alta dirección
• metodología
• organización de la empresa
• planificación
• método de investigación
• elaboración electrónica de datos
• investigación operativa
• mercadotecnia
• comunicación
• calificación profesional
• United States
• USA
• Etats-Unis
• Estados Unidos

Note

• "Conducted under the auspices of the Graduate School of Business, Stanford University."

LCCN

68008551

OCLC

• ocm00435383
• 435383
• SCSB-207018

Owning Institutions

Princeton University Library