Research Catalog

Experimentation for marketing decisions

Title
Experimentation for marketing decisions [by] Keith K. Cox [and] Benn M. Enis.
Author
Cox, Keith Kohn.
Publication
Scranton, Pa., International Textbook Co. [1969]

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1 Item

StatusFormatAccessCall NumberItem Location
TextUse in library HF5415.2 .C67Off-site

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Details

Additional Authors
Enis, Ben M.
Description
v, 122 p.; 21 cm.
Series Statement
Marketing research series
Subject
Marketing research
Bibliography (note)
  • Includes bibliographical references.
ISBN
0700222251
LCCN
74076404
OCLC
  • ocm00029223
  • SCSB-212608
Owning Institutions
Princeton University Library