Research Catalog

Managerial long-range planning.

Title
Managerial long-range planning. Research seminar series conducted by the Graduate School of Business Administration, University of California, Los Angeles, sponsored by the McKinsey Foundation for Management Research, Inc.
Author
Steiner, George Albert, 1912-
Publication
New York, McGraw-Hill [1963]

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Details

Additional Authors
University of California, Berkeley. Graduate School of Business Administration.
Description
xii, 334 pages illustrations; 24 cm.
Series Statement
McGraw-Hill series in management
Uniform Title
McGraw-Hill series in management.
Subject
  • Industrial management > Case studies
  • Industrial management
  • Strategische Planung
  • Unternehmensplanung
  • Kongress
  • Gestion d'entreprise
  • Kongreß
Genre/Form
  • Case studies
  • Case studies.
  • Études de cas.
Bibliography (note)
  • Bibliographical references included in footnotes.
LCCN
63019317
OCLC
  • ocm00229455
  • 229455
  • SCSB-214259
Owning Institutions
Princeton University Library