Research Catalog

La Stratégie publicitaire dans la presse suisse

Title
La Stratégie publicitaire dans la presse suisse / Gabriel Moser.
Author
Moser, Gabriel.
Publication
Berne ; Las Vegas : P. Lang, cop. 1979.

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TextUse in library HF6105.S9 M67Off-site

Details

Description
185 pages : illustrations; 21 cm
Subject
  • Advertising, Newspaper > Switzerland
  • Advertising, Newspaper
  • Elektronisches Publizieren
  • Presse
  • Switzerland
  • Schweiz
Bibliography (note)
  • Bibliography: p. 181-184.
ISBN
  • 3261031603
  • 9783261031600
LCCN
79386412
OCLC
  • ocm05775902
  • 5775902
  • SCSB-8266
Owning Institutions
Princeton University Library