Research Catalog

Stochastic models of buying behavior

Title
Stochastic models of buying behavior [by] William F. Massy, David B. Montgomery [and] Donald G. Morrison.
Author
Massy, William F.
Publication
Cambridge, Mass., M.I.T. Press [1970]

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Additional Authors
  • Montgomery, David B. (David Bruce)
  • Morrison, Donald G.
Description
xiii, 464 p. illus.; 24 cm.
Subject
  • Consumers > Mathematical models
  • Stochastic processes
Bibliography (note)
  • Bibliography: p. 451-460.
ISBN
0262130394
LCCN
71095282
OCLC
ocm00089337
Owning Institutions
Princeton University Library