Research Catalog

Mass media, towards the millennium : the South African handbook of mass communication

Title
Mass media, towards the millennium : the South African handbook of mass communication / A.S. de Beer, editor.
Publication
Pretoria : J.L. van Schaik, 1998.

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TextUse in library P92.S58 M37 1998Off-site

Details

Additional Authors
De Beer, A. S. (Arrie)
Description
vii, 530 pages : illustrations; 25 cm
Uniform Title
Mass media for the nineties.
Subject
  • Mass media > South Africa
  • Mass media
  • Massacommunicatie
  • Massamedia
  • South Africa
Note
  • Second ed. of Mass media for the nineties. 1st ed. 1993.
Bibliography (note)
  • Includes bibliographical references and index.
Contents
Mass media in Africa ; Books ; Newspapers ; Magazines ; Radio ; Film ; Television Sound recording and entertainment ; Media law ; Media ethics ; Advertising ; Public relations ; Communication management ; Mass media research ; Career and training opportunities ; Media policy ; Trends in information technology.
ISBN
  • 062702324X
  • 9780627023248
LCCN
98143264
OCLC
  • ocm40359532
  • 40359532
  • SCSB-506296
Owning Institutions
Princeton University Library