Research Catalog

Managing the media : proactive strategy for better business-press relations

Title
Managing the media : proactive strategy for better business-press relations / Fred J. Evans.
Author
Evans, Fred J.
Publication
New York : Quorum Books, 1987.

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TextUse in library HD59 .E93 1987Off-site

Details

Description
xvii, 172 pages : illustrations; 22 cm
Subject
  • Giobbi, Cesar
  • Public relations
  • Press releases
  • Journalism, Commercial
  • Public Relations
  • public relations
  • press releases
  • Unternehmen
  • Öffentlichkeitsarbeit
  • Journalist
Genre/Form
  • press releases.
  • Press releases.
  • Communiqués de presse.
Note
  • Includes index.
Bibliography (note)
  • Bibliography: p. [161]-166.
ISBN
  • 0899301568
  • 9780899301563
LCCN
86025736
OCLC
  • ocm14377785
  • 14377785
  • SCSB-1168520
Owning Institutions
Princeton University Library