Research Catalog

Wrong turn on the information superhighway : education and the commercialization of the Internet

Title
Wrong turn on the information superhighway : education and the commercialization of the Internet / Bettina Fabos.
Author
Fabos, Bettina.
Publication
New York ; London : Teachers College Press, ©2004.

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Details

Description
xxii, 186 pages; 24 cm
Summary
Offers a critique of the role of the Internet in American schools. Investigates the advertising campaigns and other corporate maneuvers that got schools online, as well as the way that educators use the Web in the classroom.
Subject
  • Internet in education
  • Internet advertising
  • Commercialism in schools
  • Internet
  • Computergestuurd onderwijs
  • Enseignement assisté par ordinateur
  • Marketing
  • Publicité sur Internet
  • Technologie éducative
  • États-Unis
Bibliography (note)
  • Includes bibliographical references (p. 165-173) and index.
Contents
PART I: HISTORY AND CONTEXT: Giddy prophesies and commercial ventures: the history of educational media -- Wiring America's schools -- Commercial Internet strategies make inroads in schools -- PART II: A COMMERCIAL HIGHWAY IN EVERY CLASSROOM: Educators and librarians address the commercialized web -- A view from the inside -- Visions of a better Internet -- Appendices.
ISBN
  • 0807744751
  • 9780807744758
  • 0807744743
  • 9780807744741
LCCN
2003068749
OCLC
  • ocm53900458
  • 53900458
  • SCSB-8901111
Owning Institutions
Princeton University Library