Research Catalog
The tao of loyalty : winning with employees
- Title
- The tao of loyalty : winning with employees / Ajit Rao.
- Author
- Rao, Ajit, 1962-
- Publication
- New Delhi ; Thousand Oaks : Response Books, 2006.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Use in library | HF5549 .R336 2006 | Off-site |
Details
- Description
- 257 p. : ill.; 18 cm.
- Subject
- Bibliography (note)
- Includes bibliographical references (p. [251]-252) and index.
- Contents
- Foreword / by Steven F. Walker -- Preface -- Acknowledgments -- The 5th P of marketing -- Emotional loyalty -- Loyalty segmentation -- Eleven factors that matter -- The managerial grid: task and people -- The task factors -- The people factors -- Communication -- The three levers -- The role of leadership -- The role of HR -- The role of the boss -- Summary -- Appendices -- Bibliography -- Index.
- ISBN
- 9780761935544 (paper back : alk. paper)
- 0761935541 (paper back : alk. paper)
- LCCN
- 2006030858
- OCLC
- ocm71581741
- SCSB-9207459
- Owning Institutions
- Princeton University Library