Research Catalog

Super media : a cultural studies approach

Title
Super media : a cultural studies approach / Michael R. Real.
Author
Real, Michael R., 1940-
Publication
Newbury Park, Calif. : Sage Publications, ©1989.

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StatusFormatAccessCall NumberItem Location
TextUse in library P91 .R38 1989Off-site

Details

Description
283 pages : illustrations; 23 cm.
Summary
Selected as One of Media & Values' Best Books Using varying approaches, researchers have tried to capture the actual dynamics and role of media in culture and society, but do we really understand this relationship? Super Media introduces and illustrates the newly emerging cultural studies approach to understanding the media in society. Drawing from both humanities and the social sciences, cultural studies centers its analysis in text, meaning, representation, interpretation, conflict, ideology, hegemony, and culture. In his analysis, Michael Real first provides a critical review of previous traditions of media research and theory--illustrated with tables and comparative charts--and then reintegrates media study around cultural studies. He then presents extensive case studies that illustrate the concepts and theories of the cultural studies approach. Included are the most widely available expressions of culture in history: the Olympics, superpower politics, Oscar-winning films, prime time television, and other transnational cases. Original in perspective, Super Media examines top research in media communication and provides a synthesis between research and the media experiences that affect people's everyday lives. The result is a provocative volume that will provide useful insights to professionals and advanced students in all areas of communication and popular culture. --Publisher description.
Series Statement
Communication and human values
Uniform Title
Communication and human values (Newbury Park, Calif.)
Subject
  • Mass media
  • Popular culture
  • Mass media > United States
  • Popular Culture
  • Mass Media
  • Communications Media
  • mass media
  • popular culture
  • Kulturkontakt
  • Massenmedien
  • Volkskultur
  • Massamedia
  • Populaire cultuur
  • Massenmedien
  • United States
  • USA
  • USA
Note
  • Includes index.
Bibliography (note)
  • Includes bibliography.
Contents
Our Media, Ourselves : Identity, Culture, and the Experience of Super Media -- Cultural Studies as Metadiscipline : Interpreting Presidential Assassinations -- Empirical Analysis : The Academy Awards -- Structuralist Analysis 1 : Bill Cosby and Recoding Ethnicity -- Structuralist Analysis 2 : Gender in Movie Directing -- Critical Analysis 1 : The Cold War in Film and Television or, Take That, You Dirty Commie! -- Critical Analysis 2 : Media Bias and Olympic Boycotts -- Ritual Analysis : The Olympic Global Event -- Conclusions : Super Media : The Clouded Mirror.
ISBN
  • 0803933134
  • 9780803933132
  • 0803933142
  • 9780803933149
  • 9803933142 (canceled/invalid)
LCCN
88035645
OCLC
  • ocm19066893
  • 19066893
  • SCSB-1727302
Owning Institutions
Princeton University Library