Research Catalog

Title

The internationalization of business / J.M. Livingstone.

Author

Livingstone, James M. (James McCardle), 1925-

Publication

Basingstoke : Macmillan, 1989.

Items in the Library & Off-site

Details

Description

viii, 280 pages; 22 cm

Summary

An examination of the emergence of international companies, this text looks at the problem of operating in cultural environments other than those of the home company, explores financial aspects of international business and looks at government attitudes to multinational companies.

Subject

• Geschichte 1945-1985
• International business enterprises
• 83.83 large-scale enterprise
• Multinationales Unternehmen
• Internationale ondernemingen
• Entreprises multinationales

Note

• Includes index.

Bibliography (note)

• Includes bibliographical references (page 275) and index.

Contents

Part 1 The growth of international business: the background to international business; production centres and markets. Part 2 ownership and strategy: alternative ownership and market strategies. Part 3 Production methods and standards in the multinational enterprise: product policy for the international enterprise. Part 4 Cultural values at the national and company level: cultural values and the internationalization of business. Part 5 Financial aspects of international business: finance and taxation. Part 6 Government attitudes to multinational companies: the pros and cons of direct foreign investment; alternative policies.

ISBN

• 0333475720
• 9780333475720
• 0333475712
• 9780333475713

LCCN

ZBWT00241723

OCLC

• ocm59103273
• 59103273
• SCSB-1890071

Owning Institutions

Princeton University Library