Research Catalog

Seeing differently : insights on innovation

Title
Seeing differently : insights on innovation / edited with an introduction by John Seely Brown.
Publication
Boston, MA : Harvard Business School Press, ©1997.

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TextUse in library HD58.8 .S44 1997Off-site

Details

Additional Authors
Brown, John Seely.
Description
xxviii, 245 pages : illustrations; 24 cm.
Summary
"Seeing Differently is the author's personal guide to ideas that will shape the way we innovate into the twenty-first century." "A provocative selection of articles from the Harvard Business Review, this book speaks to the revolutionary changes that information and communication technologies are sparking in the business environment. Gaining a foot-hold in this new world requires constant reassessment of how we think about strategy, risk, organizational design, research, product development, marketing, distribution - even the notion of competition itself." "These articles make the compelling case that companies must not only innovate continuously, but also honor the value of emergent ideas. In order to recognize and respond to this rapidly shifting landscape, we need to question our fundamental assumptions, readjust our focus and use new types of tools. Each of the twelve articles suggested a new way of thinking about some aspect of the way we do business."--BOOK JACKET.
Series Statement
A Harvard business review book
Uniform Title
Harvard business review book series
Subject
  • Umschulungswerkstätten für Siedler und Auswanderer Bitterfeld
  • Organizational change
  • Technological innovations > Management
  • Organizational Innovation
  • Innovation
  • Organisationswandel
  • Aufsatzsammlung
  • Organisatieverandering
  • Vernieuwing
  • Changement organisationnel
  • Innovation
  • USA
Bibliography (note)
  • Includes bibliographical references and index.
Contents
Rethinking innovation in a changing world / John Seely Brown -- pt. 1. Perspectives on the changing business context: Increasing returns and the new world of business / W. Brian Arthur. Strategy as revolution / Gary Hamel. How architecture wins technology wars / Charles R. Morris and Charles H. Ferguson -- pt. 2. New tools, new rules: The right game: use game theory to shape strategy / Adam M. Brandenburger and Barry J. Nalebuff. The options approach to capital investment / Avinash K. Dixit and Robert S. Pindyck. When is virtual virtuous? organizing for innovation / Henry W. Chesbrough and David J. Teece -- pt. 3. New lenses for competitive advantage: Disruptive technologies: catching the wave / Joseph L. Bower and Clayton M. Christensen. Breaking compromises, breakaway growth / George Stalk, Jr., David K. Pecaut, and Benjamin Burnett. Competing on resources: strategy in the 1990s / David J. Collis and Cynthia A. Montgomery -- pt. 4. Managing innovation: Tough-minded ways to get innovative / Andrall E. Pearson. Managing innovation in the information age / Rebecca Henderson. Research that reinvents the corporation / John Seely Brown.
ISBN
  • 0875847552
  • 9780875847559
  • 0875847684
  • 9780875847689
  • 0071038671
  • 9780071038676
LCCN
96048033
OCLC
  • ocm35926695
  • 35926695
  • SCSB-1563440
Owning Institutions
Princeton University Library