Research Catalog

Corporate scriptwriting : a professional's guide

Title
Corporate scriptwriting : a professional's guide / Ray DiZazzo.
Author
DiZazzo, Raymond.
Publication
Boston : Focal Press, ©1992.

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StatusFormatAccessCall NumberItem Location
TextUse in library PN1992.7 .D59 1992Off-site

Details

Description
xiii, 209 pages : illustrations; 26 cm
Subject
  • Television authorship
  • Industrial television > Authorship
  • Scenarioschrijvers
  • Bedrijfsvoorlichting
Bibliography (note)
  • Includes bibliographical references (p. 203) and index.
Contents
  • Pt. I. The Scriptwriter's World -- Ch. 1. Broadcast Versus Corporate -- The Prime Time Market -- The Corporate Market -- More Than Money -- The Real Differences -- Career Paths -- Finally -- Ch. 2. The Corporate Script: Blueprint for Production -- The Corporate Script: A Definition -- Film and Videotape Production -- The Skills Required -- Pt. II. The Scriptwriter's Basics -- Ch. 3. Producers and Clients -- VIPs -- Producers -- Clients -- Client Profiles -- A Few Final Thoughts -- Ch. 4. Program Design Research -- The Importance of Research -- Program Design Information -- Design Summary -- Ch. 5. Content Research -- Acquiring Content Information -- Organizing Content Information -- Ch. 6. Concept Thinking -- Print Versus Visual (Showing Versus Telling) -- The Creative Concept -- Types of Concepts -- Concept Thinking -- The Concept Development Process -- Other Examples -- Concept Summary -- Ch. 7. Visualization -- The Writer and the Director -- A Definition -- The Visualization Process -- Concept Visualization -- The Treatment -- A Final Thought -- Ch. 8. Script Formats -- Script Format Paradox -- Column and Screenplay Formats -- Finally -- Ch. 9. Script Terminology -- Editing Terms -- Camera Terms -- Scene Heading Terms -- Sound Terms -- Master Scenes Versus Detailed Descriptions -- The Writer-Director Relationship -- Ch. 10. Dialogue -- Words and Pictures -- Dialogue Credibility -- Dialogue Content -- The Dialogue Test -- Ch. 11. Narration -- Effective Narration Qualities -- Finally -- Ch. 12. Structure and Transitions -- Types of Structures -- Structure Versus Story Line -- Corporate Structures -- Creative Use of Structure -- Pt. III. The Scriptwriter's Work -- Ch. 13. A Program Needs Analysis -- Commentary -- Ch. 14. A Content Outline -- Commentary -- Ch. 15. A Program Treatment -- Commentary -- Ch. 16. A Screenplay Format Script -- Commentary -- Ch. 17. A Two-Column Script -- Commentary -- Ch. 18. A Stock Footage Script -- Commentary -- Pt. IV. Putting It All Together -- Ch. 19. Revising Your Work.
  • Client/Producer Revisions -- Revisions by Committee -- Director's Revisions -- Personal Editing -- Finally -- Ch. 20. Getting Started -- Read and Write -- Check Out the Business Environment -- Write on Speculation -- Internships -- Read The Writers Market -- Business Cards and Accessories -- The Computer: A Writer's Best Friend -- Finances -- In Closing.
ISBN
  • 0240801156
  • 9780240801155
LCCN
91024335
OCLC
  • ocm24108317
  • 24108317
  • SCSB-1947247
Owning Institutions
Princeton University Library