Research Catalog

Aging into the 21st century : the exploration of aspirations and values

Title
Aging into the 21st century : the exploration of aspirations and values / Rachelle A. Dorfman.
Author
Dorfman, Rachelle A.
Publication
New York : Brunner/Mazel, ©1994.

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1 Item

StatusFormatAccessCall NumberItem Location
Book/TextUse in library BF724.8 .D67 1993Off-site

Details

Description
xv, 221 pages : illustrations; 24 cm
Alternative Title
Aging into the Twenty-first century.
Subject
  • Older people > Psychology
  • Older people > Health and hygiene
  • Older people
  • Social values
  • Aged > psychology
  • Aged
  • Aspirations, Psychological
  • Social Values
  • elderly
  • Social values
  • Older people
  • Older people > Health and hygiene
  • Older people > Psychology
  • Alterspsychologie
Bibliography (note)
  • Includes bibliographical references and indexes.
Contents
1. Coming to Terms with Managed Care -- 2. The First Marketing Challenge: Finding Open Managed Care Panels -- 3. Breaking into Closed Provider Lists -- 4. The Second Marketing Challenge: Referral Development -- 5. The Third Marketing Challenge: Retention on the Active Panel -- 6. Strategic Positioning: Targeting Your M.C.O. Partners -- 7. Future Marketing: Near-Term Repositioning -- 8. The Impact of the American Health Security Act -- 9. Ego-Syntonic Marketing -- 10. Designing an M.C.O.-Targeted Marketing Plan.
ISBN
  • 087630708X
  • 9780876307083
  • 0876306431
  • 9780876306437
LCCN
93011673
OCLC
  • ocm28510445
  • 28510445
  • SCSB-2003197
Owning Institutions
Princeton University Library