Research Catalog

  • Standard directory of international advertisers & agencies.

    • Text
    • Wilmette, IL : National Register Pub. Co., 1992-c2002.
    • 1992-2002
    • 11 Items
    FormatCall NumberItem Location
    Text JBM 92-942 2000Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 92-942 2001Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 92-942 2002Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • The power of relationship marketing : how to keep customers for life / Tony Cram.

    • Text
    • London : Financial Times/Pitman, 1994.
    • 1994
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 08-749Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Advances in relationship marketing / edited by Adrian Payne.

    • Text
    • London : Kogan Page, 1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 96-815Offsite
  • Advertiser & agency red books plus [electronic resource]

    • Multimedia
    • New Providence, NJ : National Register Pub., Reed Reference Electronic Pub.
    • unknown-present
  • Being direct : making advertising pay / Lester Wunderman.

    • Text
    • New York : Random House, c1996.
    • 1996
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 97-807Offsite
  • Being direct : making advertising pay / Lester Wunderman.

    • Text
    • Holbrook, Mass. : Adams Media Corp., [1998?], c1996.
    • 1998-1996
    • 1 Item
    FormatCall NumberItem Location
    Text JBD 08-312Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Movers and shakers in the history of Philippine advertising / by J.J. Calero.

    • Text
    • Manila, Philippines : GMA Foundation and J. Walter Thompson Co., 2000.
    • 2000
    • 1 Item
    FormatCall NumberItem Location
    Text JFF 02-94Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • National markets and national advertising.

    • Text
    • New York : Advertising Dept., Crowell Pub. Co.
    • 19-
    • 6 Items
    FormatCall NumberItem Location
    Text TW+ (National markets and national advertising) Library has: 1922-23, 1925-1927, 1930 1927Offsite
    FormatCall NumberItem Location
    Text TW+ (National markets and national advertising) Library has: 1922-23, 1925-1927, 1930 1930Offsite
    FormatCall NumberItem Location
    Text TW+ (National markets and national advertising) Library has: 1922-23, 1925-1927, 1930 1933Offsite
  • McKittrick directory of advertisers. Geographical.

    • Text
    • New York : McKittrick Directory of Advertisers
    • 19-
    • 6 Items
    FormatCall NumberItem Location
    Text M-10 5080 v. 44Offsite
    FormatCall NumberItem Location
    Text M-10 5080 v. 62Offsite
    FormatCall NumberItem Location
    Text M-10 5080 v. 64Offsite
  • The advertising red books. Advertiser, geographic.

    • Text
    • New Providence, NJ : LexisNexis, c2003-2015
    • 2003-2015
    • 22 Items
    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .A38Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .A38Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference
    Not available - Please for assistance.
    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .A38Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

  • The advertising red books. Advertiser, business classifications.

    • Text
    • New Providence, NJ : LexisNexis, 2003-
    • 2003-present
    • 20 Items
    FormatCall NumberItem Location
    Text JBM 04-64 2020Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 04-64 2022Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text *R-BIZ HF5805.S7.A39 2023Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

  • The advertising red books. Advertiser, indexes.

    • Text
    • New Providence, NJ : LexisNexis, c2003-
    • 2003-2015
    • 20 Items
    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .S714Stavros Niarchos Foundation Library - Business Center Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .S714Stavros Niarchos Foundation Library - Business Center Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .S714Stavros Niarchos Foundation Library - Business Center Reference
    Not available - Please for assistance.
  • The advertising red books. International advertisers & agencies.

    • Text
    • New Providence, NJ : LexisNexis, c2003-
    • 2003-present
    • 8 Items
    FormatCall NumberItem Location
    Text JBM 04-83 2008Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 04-83 2009Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 04-83 2010Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • The advertising red books. Advertisers & agencies ... supplement.

    • Text
    • New Providence, NJ : LexisNexis, c2003-2015.
    • 2003-2015
    • 45 Items
    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .S786Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .S786Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    PRINT *R-BIZ HF5805 .S786Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference
    Not available - Please for assistance.
  • Advertising red books. Global brand guide / LexisNexis.

    • Text
    • New Providence, NJ : LexisNexis, c2006.
    • 2006
    • 2 Items
    FormatCall NumberItem Location
    Text JBF 09-477 2006: v. 1Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBF 09-477 2006: v. 2Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Oskar za uboĭnu︠i︡u rolʹ / Anna i Sergeĭ Litvinovy.

    • Text
    • Moskva : ĖKSMO, 2004.
    • 2004
    • 1 Item
    FormatCall NumberItem Location
    Text *QDMA 07-583Offsite
  • ʻAbudi, ha-sefer / Aharon ʻAbudi.

    • Text
    • [Israel] : Yediʻot aḥaronot : Sifre Ḥemed, c2012.
    • 2012
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 13-7098Offsite
  • Das Stammeln der Wahrsagerin : unglaubliche Geschichten hinter Kleinanzeigen / Sarah Khan.

    • Text
    • Berlin : Suhrkamp, 2017.
    • 2017
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 18-7629Offsite
  • The man who sold America : the amazing (but true!) story of Albert D. Lasker and the creation of the advertising century / Jeffrey L. Cruikshank, Arthur W. Schultz.

    • Text
    • Boston, Mass. : Harvard Business Review Press, c2010.
    • 2010
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 10-6324Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Redbooks. Advertisers & agencies ... supplement.

    • Text
    • New York, NY : Red Books LLC, [2016]-
    • 2016-present
    • 23 Items
    FormatCall NumberItem Location
    Text JBM 03-239 Oct 2022Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text *R-BIZ HF5805 .A38 Jul 2023: SupplementStavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 04-68 Apr 2023Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Redbooks. Advertisers, indexes.

    • Text
    • New York, NY : Red Books LLC, [2016]-
    • 2016-present
    • 9 Items
    FormatCall NumberItem Location
    Text JBM 03-239 2021: Advertisers IndexesSchwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 04-67 2022Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text *R-BIZ HF5805 .S714 2023Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

  • Redbooks. Advertisers geographic.

    • Text
    • New York, NY : Red Books, LLC, [2016]-
    • 2016-present
    • 9 Items
    FormatCall NumberItem Location
    Text JBM 04-68 2022Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text *R-BIZ HF5805 .A38 2023: v. 1Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

    FormatCall NumberItem Location
    Text *R-BIZ HF5805 .A38 2023: v. 2Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

    Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person.

  • Jet lag : an adman's view of the world / Jean-Marie Dru.

    • Text
    • Brooklyn, N.Y. : PowerHouse Books, 2012, ©2011.
    • 2012-2011
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.D78 A3 2012gOff-site
  • Standard directory of international advertisers & agencies.

    • Text
    • Wilmette, IL : National Register Pub. Co., 1992-2002.
    • 1992-2002
    • 10 Items
    FormatCall NumberItem Location
    Text HF5805 .S711 2000Off-site
    FormatCall NumberItem Location
    Text HF5805 .S711 2001Off-site
    FormatCall NumberItem Location
    Text HF5805 .S711 2002Off-site
  • Il hanŭn saram ŭi saenggak : kwanggoin Pak Ung-hyŏn kwa tijainŏ O Yŏng-sik ŭi ch'angjak e kwanhan taehwa / Pak Ung-hyŏn x O Yŏng-sik ; Kim Sin chŏngni.

    • Text
    • Sŏul T'ŭkpyŏlsi : Semik'ollon, 2020.
    • 2020
    • 1 Item
    FormatCall NumberItem Location
    Text BF408 .K55 2020Off-site
  • Being direct : how I learned to make advertising pay / Lester Wunderman.

    • Text
    • New York : Random House, 1996.
    • 1996
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.W86 A3 1996Off-site
  • Aftermarketing : how to keep customers for life through relationship marketing / Terry G. Vavra.

    • Text
    • Chicago : Irwin Professional Pub., [1995], ©1995.
    • 1995-1995
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.5 .V38 1995Off-site
  • Movers and shakers in the history of Philippine advertising / by J.J. Calero.

    • Text
    • Manila, Philippines : GMA Foundation and J. Walter Thompson Co., 2000.
    • 2000
    • 1 Item
    FormatCall NumberItem Location
    Text HF5813.P6 C35 2000Off-site
  • Directory of corporate affiliations of major national advertisers.

    • Text
    • Skokie, Ill. : National Register Pub. Co.
    • 19-1968
    • 1 Item
    FormatCall NumberItem Location
    Text HG4057 .A22 1968Off-site
  • The Standard advertising register.

    • Text
    • Wilkes-Barre, Penn'a : National Register Pub. Co., 1920-1963.
    • 1920-1963
    • 1 Item
    FormatCall NumberItem Location
    Text HF5805 .St22 v.19 (1934)Off-site
  • McKittrick\u0027s directory of advertisers / Advertisers Directory Association.

    • Text
    • New York : George McKittrick, -©1963.
    • 1899-1963
    • 5 Items
    FormatCall NumberItem Location
    Text HF5805 .M19 1940 GeographicalOff-site
    FormatCall NumberItem Location
    Text HF5805 .M19 1940 ClassifiedOff-site
    FormatCall NumberItem Location
    Text HF5805 .M19 1960Off-site
  • Myanmar advertising directory, 2000.

    • Text
    • Yangon : Production & Design Group, 2000.
    • 2000
    • 1 Item
    FormatCall NumberItem Location
    Text HF3770.7.A48 M92 2000Off-site
  • The advertising red books. Advertiser, business classifications.

    • Text
    • New Providence, NJ : LexisNexis, 2003-
    • 2003-present
    • 18 Items
    FormatCall NumberItem Location
    Text HF5805 .S73 2019Off-site
    FormatCall NumberItem Location
    Text HF5805 .S73 2020Off-site
    FormatCall NumberItem Location
    Text HF5805 .S73 2021Off-site
  • The advertising red books. Advertiser, indexes.

    • Text
    • New Providence, NJ : LexisNexis, ©2003-
    • 2003-present
    • 19 Items
    FormatCall NumberItem Location
    Text HF5805 .S7312 2019Off-site
    FormatCall NumberItem Location
    Text HF5805 .S7312 2020Off-site
    FormatCall NumberItem Location
    Text HF5805 .S7312 2021Off-site
  • The Standard directory of international advertisers & advertising agencies.

    • Text
    • Wilmette, IL : National Register Pub. Co., -1985.
    • 19-1986
    • 2 Items
    FormatCall NumberItem Location
    Text HF5805 .S7 1985Off-site
    FormatCall NumberItem Location
    Text HF5805 .S7 1985Off-site
  • Standard directory of advertisers.

    • Text
    • New York, N.Y. : National Register Pub. Co., [1964-2002], ©1964-2002.
    • 1964-2002
    • 47 Items
    FormatCall NumberItem Location
    Text HF5805 .St221 v.2 (2000)Off-site
    FormatCall NumberItem Location
    Text HF5805 .St221 v.2 (2001)Off-site
    FormatCall NumberItem Location
    Text HF5805 .St221 v.2 (2002)Off-site
  • Living on the "adge" in JhandeWalan Thompson / Sunil Gupta.

    • Text
    • 2009
    • 1 Item
    FormatCall NumberItem Location
    Text HF5813.I4 G87 2009Off-site
  • Changing the world is the only fit work for a grown man : an eyewitness account of the life and times of Howard Luck Gossage, 1960s America's most innovative, influential and irreverent advertising genius / Steve Harrison.

    • Text
    • [Place of publication not identified] : Adworld Press, 2012.
    • 2012
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.G67 H37 2012gOff-site
  • Reklown : 30 år i reklamens manege / Jan Cederquist.

    • Text
    • [Stockholm] : Ekerlids förlag, c1997.
    • 1997
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.C43 C43 1997Off-site
  • Reklown : 30 år i reklamens manege / Jan Cederquist.

    • Text
    • [Stockholm] : Ekerlids förlag, c1997.
    • 1997
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.C43 C43 1997Off-site
  • Lieber Litfass! : eine Begegnung mit dem Berliner Reklamekönig / Reinhard Wahren.

    • Text
    • Berlin : H. Bässler, 1998.
    • 1998
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.L58 W34 1998Off-site
  • David Ogilvy / hazırlayan, Baskın Bıçakçı.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.O3 T85 2005Off-site
  • Reklamcılığı globalleştiren adam : Marion Harper / hazırlayan, Baskın Bıçakçı.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.H3 R45 2005Off-site
  • Reklamcılıktan nefret eden bir reklamcı : Howard Gossage / hazırlayan, Aşkın Baysal.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.G67 R45 2005Off-site
  • Sıradana hayır! : Raymond Rubicam / hazırlayan, Aşkın Baysal.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.R8 S57 2005Off-site
  • Yaratıcılık devriminin öncüsü : Bill Bernbach / hazırlayan, Baskın Bıçakçı.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.B4 Y3720 2005Off-site
  • Yıldızlara erişmek isteyen bir reklam ustası : Leo Burnett / haz. Aşkın Baysal.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.B8 Y55 2005Off-site
  • Reklamcılığın büyülü çifti : Helen ve Stanley Resor / hazırlayan, Aşkın Baysal.

    • Text
    • İstanbul : MediaCat, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.R4 R45 2005Off-site
  • Beş BBDO'lu : Batten, Barton, Durstine, Osborn ve Rosenshine / hazırlayan, Aşkın Baysal.

    • Text
    • İstanbul ; Kapital Medya, 2007.
    • 2007
    • 1 Item
  • Kwanggo ch'ŏnjae Yi Che-sŏk : segye rŭl nollaek'in kanp'an chaengi ŭi p'ilsal aidiŏ / Yi Che-sŏk chiŭm.

    • Text
    • Sŏul-si : Hakkojae, 2010.
    • 2010
    • 1 Item
    FormatCall NumberItem Location
    Text HF5810.Y5 A3 2010Off-site

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