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Displaying 1-50 of 214 results
Vad säger annonsen? [27 annonser ur dags- och veckopress, analyserade med litteraturvetenskapliga metoder.] [Av] Ritva och Inge Jonsson.
- Text
- Stockholm, Prisma; [Solna, Seelig], 1970.
- 1970
- 1 Item
Item details Format Call Number Item Location Text JLC 72-220 Offsite La sélection des supports de presse. Préf. de E. Touati.
- Text
- Paris, R. Laffont [1971]
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLD 73-2550 Offsite A study of advertising responsiveness among upscale blacks and upscale whites, prepared for Black Enterprise Magazine.
- Text
- [New York, E. G. Graves Pub. Co., 1973]
- 1973
- 2 Items
Item details Format Call Number Item Location Text JLF 74-734 Offsite Item details Format Call Number Item Location Text Sc F 93-243 Schomburg Center - Research & Reference Available - Can be used on site. Please visit New York Public Library - Schomburg Center to submit a request in person.
Encyclopaedia of markets and media.
- Text
- [Toronta], Magna Media Ltd.
- 19-19
- 1 Item
Item details Format Call Number Item Location Text JLN 75-143 18th-19th ed.; 1969/70-1971 Offsite "A limited number of advertising pages" / John W. Garberson.
- Text
- [Lexington, Ky.] : Association for Education in Journalism, 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text L-11 2878 no. 24 Offsite Soft drink industry. Advertising linage in national soft drink publications.
- Text
- [New York]
- 1 Item
Item details Format Call Number Item Location Text JLM 76-1066 1970 Offsite Anzeigenumfeld und Anzeigenwirkung : vermutete u. nachweisbare Einflüsse d. Werbeträgers Zeitschr. auf Umfang u. Art d. Wirkung d. Werbemittels Anzeige / Klaus Peter Landgrebe.
- Text
- Hamburg : Spiegel-Verlag Augstein, 1976.
- 1976
- 1 Item
Item details Format Call Number Item Location Text JLD 79-2848 Offsite English language in advertising : a linguistic study of Indian press advertising / Indubala H. Pandya.
- Text
- Delhi : Ajanta Publications (India), 1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text JLD 80-375 Offsite Images of family life in magazine advertising, 1920-1978 / by Bruce W. Brown.
- Text
- New York : Praeger Publishers, 1981.
- 1981
- 1 Item
Item details Format Call Number Item Location Text JLE 83-838 Offsite Hyperbolisches in der Werbesprache brasilianischer Zeitungen und Zeitschriften / Annelie Johannemann.
- Text
- Mettingen : Brasilienkunde Verlag, 1981.
- 1981
- 1 Item
Item details Format Call Number Item Location Text JLD 83-811 Offsite Lei & Lui : cronaca e pubblicità / [di] Arturo Carlo Quintavalle ; con la collaborazione di P. Barbaro ... [et al.].
- Text
- Roma ; Bari : Laterza, 1981.
- 1981
- 1 Item
Item details Format Call Number Item Location Text JLE 83-2193 Offsite Compropolitan : el orden transnacional y su modelo femenino : un estudio de las revistas femeninas en América Latina / Adriana Santa Cruz y Viviana Erazo ; [portada, Alberto Diez].
- Text
- México, D.F. : Instituto Latinoamericano de Estudios Transnacionales : Editorial Nueva Imagen, 1981.
- 1981
- 1 Item
Item details Format Call Number Item Location Text JLC 84-147 Offsite Consumer magazine and agri-media rates and data / SRDS.
- Text
- Skokie, Ill. : Standard Rate & Data Service, 1983-1993.
- 1983-1993
- 109 Items
Item details Format Call Number Item Location Text JLM 84-593 v. 75, no. 7 (July 1993) Offsite Item details Format Call Number Item Location Text JLM 84-593 v. 75, no. 8 (Aug 1993) Offsite Item details Format Call Number Item Location Text JLM 84-593 v. 75, no. 9 (Sept 1993) Offsite Rule Britannia : trading on the British image / Robert Opie.
- Text
- London : Viking ; New York, N.Y. : Viking Penguin, 1985.
- 1985
- 1 Item
Item details Format Call Number Item Location Text JLF 86-1895 Offsite Modes et publicité, 1885-1986 : le regard de Marie Claire.
- Text
- Paris : Hermé : Marie Claire, c1986.
- 1986
- 1 Item
Item details Format Call Number Item Location Text 3-MDW 87-2894 Offsite A study of the accumulative audience of Life; conducted for Life by Alfred Politz Research, inc.
- Text
- [New York, 1950]
- 1950
- 1 Item
Item details Format Call Number Item Location Text JLF 86-196 Offsite Achievement, equality of opportunity and equality of access : ideology and aesthetics in advertisements in Life and Ebony, 1945-1975 [microform] / by Laurel Frances Hollowaty.
- Text
- 1984.
- 1974
- 1 Item
Item details Format Call Number Item Location Text Sc Micro R-5104 Schomburg Center - Research & Reference Available - Can be used on site. Please visit New York Public Library - Schomburg Center to submit a request in person.
The comprehension and miscomprehension of print communications : an investigation of mass media magazines / Jacob Jacoby, Wayne D. Hoyer ; sponsored by the Advertising Educational Foundation.
- Text
- New York, N.Y. (666 Third Ave., New York 10017) : The Foundation, c1987.
- 1987
- 1 Item
Item details Format Call Number Item Location Text JLE 88-2880|m(SASB) Offsite Shuppan kōkoku no rekishi : 1895-nen-- 1941-nen / Ishikawa Hiroyoshi, Ozaki Hotsuki.
- Text
- Tōkyō : Shuppan Nyūsusha, 1989.
- 1989
- 1 Item
Item details Format Call Number Item Location Text *OSM 90-9087 Offsite Give me Liberty / Introduction by Richard Armour.
- Text
- New York : World Pub. Co., [c1969]
- 1969
- 1 Item
Item details Format Call Number Item Location Text Sc F 77-224 Schomburg Center - Research & Reference Available - Can be used on site. Please visit New York Public Library - Schomburg Center to submit a request in person.
Great print advertising : creative approaches, strategies, and tactics / Tony Antin.
- Text
- New York : J. Wiley, c1993.
- 1993
- 1 Item
Item details Format Call Number Item Location Text JBF 93-287 Offsite Consumer magazine & agri-media source.
- Text
- Wilmette, IL : Standard Rate & Data Service, 1993-1995.
- 1993-1995
- 18 Items
Item details Format Call Number Item Location Text JBM 93-1203 v. 77, no. 7 (July 1995) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 93-1203 v. 77, no. 8 (Aug. 1995) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 93-1203 v. 77, no. 9 (Sept. 1995) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
SRDS media & market planner. Financial services markets.
- Text
- Wilmette, IL : Standard Rate & Data Service, 1993.
- 1993-1993
- 1 Item
Item details Format Call Number Item Location Text JBM 94-142 1993 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
SRDS media & market planner. Financial services industries.
- Text
- Wilmette, IL : Standard Rate & Data Service, 1991-1992.
- 1991-1992
- 1 Item
Item details Format Call Number Item Location Text JBM 92-1257 v. 2 (1991/92) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Technology media source.
- Text
- Des Plaines, IL : SRDS, c1995-
- 1995-present
- 11 Items
Item details Format Call Number Item Location Text JBM 96-882 2003 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 96-882 2004 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 96-882 2005 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
SRDS media and marketing planner. Health, beauty & fashion markets.
- Text
- Wilmette, Ill. : Published by Standard Rate & Data Service, 1992.
- 1992-1992
- 1 Item
Item details Format Call Number Item Location Text JBM 92-1249 v. 1 (1992) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The Recruitment solution.
- Text
- Wilmette, Ill. : SRDS, c1991-c1994.
- 1991-1994
- 3 Items
Item details Format Call Number Item Location Text JBM 92-1294 1992 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 92-1294 1993 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 92-1294 1994 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The National directory of advertising. Print media.
- Text
- New York, NY : Oxbridge Communications, Inc., 1992.
- 1992-1992
- 2 Items
Item details Format Call Number Item Location Text JBM 94-472 1992 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location PRINT JBM 94-472 Schwarzman Building - Main Reading Room 315 Not available - Please for assistance.PIB magazine advertising analysis. Advertising page index / [compiled and reported by PAR, Publishers Advertising Reports].
- Text
- [New York, N.Y.] : The Reports
- unknown-present
- 3 Items
Item details Format Call Number Item Location Text JBM 94-433 Apr.-May, July 1989 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 94-433 Jan.-Mar. 1989 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 94-433 Sept.-Nov. 1989 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Sales opportunities, handbook for salesmen;the Saturday evening post,Ladies' home journal,Country gentleman.
- Text
- [Philadelphia]
- unknown-present
- 11 Items
Item details Format Call Number Item Location Text TWA (Curtis Publishing Company, Philadelphia. Sales opportunities) Library has: 1925-1927/28, 1929/30-1938/39. 1935/36 Offsite Item details Format Call Number Item Location Text TWA (Curtis Publishing Company, Philadelphia. Sales opportunities) Library has: 1925-1927/28, 1929/30-1938/39. 1936/37 Offsite Item details Format Call Number Item Location Text TWA (Curtis Publishing Company, Philadelphia. Sales opportunities) Library has: 1925-1927/28, 1929/30-1938/39. 1937/38 Offsite Health-care media source.
- Text
- Wilmette, IL : Standard Rate & Data Service, c1994.
- 1994-1994
- 1 Item
Item details Format Call Number Item Location Text JBM 94-868 1994 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Folio awards.
- Text
- Mosman, NSW : Folio Awards Committee, 1993-
- 1993-2004
- 11 Items
Item details Format Call Number Item Location Text JBM 96-1504 2001 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 96-1504 2002-2003 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 96-1504 2004 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Inarticulate longings : The ladies' home journal, gender, and the promises of consumer culture / by Jennifer Scanlon.
- Text
- New York : Routledge, 1995.
- 1995
- 1 Item
Item details Format Call Number Item Location Text JBE 96-16 Offsite SRDS consumer magazine advertising source.
- Text
- Des Plaines, IL : SRDS, c1995-c2009.
- 1995-2009
- 128 Items
Item details Format Call Number Item Location Text JBM 96-52 v. 90, no. 1 (spring-summer 2008) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 96-52 v. 90, no. 2 (fall-winter 2008) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 96-52 v. 91, no. 1 (spring-summer 2009) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Continuing study of farm family purchasing. Comparative reports ...
- Text
- [Philadelphia] Farm Journal and Farmer's Wife.
- 1941-present
- 1 Item
Item details Format Call Number Item Location Text TWA (Farm Journal. Continuing study of farm family purchasing) Library has: Jan. 1940/Jan. 1941. Jan. 1940-Jan. 1941 Offsite Protecting public confidence in periodical advertising.
- Text
- New York[, 1929-
- 1929-present
Protecting public confidence in periodical adverstising.
- Text
- New York [1929-
- 1929-present
Quinquennial Detroit news survey of the Detroit market.
- Text
- [Detroit]
- 1936-present
- 2 Items
Item details Format Call Number Item Location Text TLA (Detroit News. Quinquennial Detroit news survey of the Detroit market) Library has: Vol. 1 (1936)-v. 5 (1956) & v. 5 suppl. (1957). v. 1-4 (1936-1951) Offsite Item details Format Call Number Item Location Text TLA (Detroit News. Quinquennial Detroit news survey of the Detroit market) no. 5-19 & Suppl. Offsite Country gentleman's ... book of facts.
- Text
- [Philadelphia, Curtis Pub. Co.]
- 1941-present
- 2 Items
Item details Format Call Number Item Location Text TWA (Country gentleman's) Library has: 1941-1952 (incomplete). Offsite Item details Format Call Number Item Location Text TWA (Country gentleman's) Library has: 1941-1952 (incomplete). 1941-52 (Inc.) Offsite Advertising department series.
- Text
- New York, 19
- unknown-present
- 6 Items
Available Online
http://hdl.handle.net/2027/nyp.33433016926580Item details Format Call Number Item Location Text TWA (New York Times. Advertising Department. Advertising department series) no. 25-52 Offsite Item details Format Call Number Item Location Text TWA (New York Times. Advertising Department. Advertising department series) no. 30-52 (Inc) Offsite Item details Format Call Number Item Location Text TWA (New York Times. Advertising Department. Advertising department series) no. 53-63 Offsite Omaha World-Herald annual consumer analysis.
- Text
- [Omaha, Neb.] : Omaha World-Herald, 1945-
- 1945-19
- 4 Items
Item details Format Call Number Item Location Text TWA (Omaha World-Herald consumer analysis of the greater Omaha market) Library has: ed. 1-11, 15; 1945-1955, 1959. v. 1-4 (1945-1948) Offsite Item details Format Call Number Item Location Text TWA (Omaha World-Herald consumer analysis of the greater Omaha market) Library has: ed. 1-11, 15; 1945-1955, 1959. v. 5-7 (1949-1951) Offsite Item details Format Call Number Item Location Text TWA (Omaha World-Herald consumer analysis of the greater Omaha market) Library has: ed. 1-11, 15; 1945-1955, 1959. v. 8-11 (1952-1955) Offsite Selling culture : magazines, markets, and class at the turn of the century / Richard Ohmann.
- Text
- London ; New York : Verso, 1996.
- 1996
- 1 Item
Item details Format Call Number Item Location Text JFE 96-12756 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The adman in the parlor : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.
- Text
- New York : Oxford University Press, 1996.
- 1996
- 1 Item
Item details Format Call Number Item Location Text JBE 96-1939 Offsite Invisibility of people of color in the print media and the impact of that invisibility on the self / Geraldine Hailstolk.
- Text
- 1990.
- 1990
- 1 Item
Item details Format Call Number Item Location Text Sc D 97-286 Schomburg Center - Research & Reference Available - Can be used on site. Please visit New York Public Library - Schomburg Center to submit a request in person.
Ad page exposure in 4 magazines : audience, issue exposure, ad page exposure, frequency of ad exposure / sponsored by the Reader's digest, the Saturday evening post ; conducted by Alfred politz Media Studies.
- Text
- New York : Politz, 1960.
- 1960
- 1 Item
Item details Format Call Number Item Location Text D-12 7102 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
"The profitable difference"; a study of the magazine market: its size, quality, and buying. Prepared by the Magazine Advertising Bureau of Magazine Publishers Association.
- Text
- New York [1960]
- 1960
- 1 Item
Item details Format Call Number Item Location Text D-13 1969 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
PR und Reklame in der Presse [Texte der anlässlich der Arbeitstagung vom 1. April 1960 in Lausanne-Ouchy gehaltenen Referate.
- Text
- n.p., 1960]
- 1960
- 1 Item
Item details Format Call Number Item Location Text D-14 3073 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Stellenangebote; Entwerten, Gestalten, Streuen.
- Text
- München, Verlag Moderne Industrie [c1963]
- 1963
- 1 Item
Item details Format Call Number Item Location Text D-15 6662 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Die Press--Trumpf in der Werbung; eine kritische Analyse.
- Text
- Stuttgart, Forkel-Verlag [1963]
- 1963
- 1 Item
Item details Format Call Number Item Location Text E-11 6983 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Shiseidō kurīéitebiwāku = Creative works of Shiseido / Kanshū: Kazumasa Nagai, Yūsuke Kaji ; Sōhon Kōsei: Kuni Kizawa.
- Text
- [Tōkyō] : Kyūryūdō, [1985]
- 1985
- 1 Item
Item details Format Call Number Item Location Text 3-MDW+ 97-5238 Offsite
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