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Displaying 1-1 of 1 results for author "Magazine Research Development Council. Comparability Subcommittee."
ARF comparability study : a controlled field experiment comparing three methods of estimating magazine audiences / study executed by Simmons Market Research Bureau, inc.
- Text
- [New York] : Advertising Research Foundation, 1980.
- 1980
- 1 Item
Item details Format Call Number Item Location Text PN4888.R37 A17 v.2 Off-site
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