Research Catalog

  • Comparison advertising : a worldwide study / J. J. Boddewyn, Katherin Marton ; with the special assistance of IAA national chapters ; Rita Bari [and others].

    • Text
    • New York : Hastings House, [1978], ©1978.
    • 1978-1978
    • 1 Item
    FormatCall NumberItem Location
    Text HF5827 .B577Off-site

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