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Displaying 1-3 of 3 results for author "McNeal, James U."
Advertising to children in China / Kara Chan and James U. McNeal.
- Text
- Hong Kong : Chinese University Press ; London : Eurospan, 2004.
- 2004
- 1 Item
Item details Format Call Number Item Location Text JBD 15-12 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Dimensions of consumer behavior.
- Text
- New York : Appleton-Century-Crofts, [1965]
- 1965
- 1 Item
Item details Format Call Number Item Location Text HC110.C6 M23 Off-site Dimensions of consumer behavior / Edited by James U. McNeal. Contributing authors: Milton Alexander [and others].
- Text
- New York : Appleton-Century-Crofts, [1969]
- 1969
- 1 Item
Item details Format Call Number Item Location Text HC110.C6 M25 1969 Off-site
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