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Displaying 1-1 of 1 results for author "ARF Business Advertising Research Conference (8th : 1986 : New York, N.Y.)"
The importance of research in a changing business marketing environment including : first results of the ARF/ABP study of the relationship between business-to-business, advertising and sales : transcript proceedings / ARF Eighth Annual Business Advertising Research Conference, the New York Hilton, October 16, 1986.
- Text
- New York, NY (3 E. 54th St., New York 10022-3180) : Advertising Research Foundation, c1986.
- 1986
- 1 Item
Item details Format Call Number Item Location Text JLF 88-2237 Offsite
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