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Vad säger annonsen? [27 annonser ur dags- och veckopress, analyserade med litteraturvetenskapliga metoder.] [Av] Ritva och Inge Jonsson.
- Text
- Stockholm, Prisma; [Solna, Seelig], 1970.
- 1970
- 1 Item
Item details Format Call Number Item Location Text JLC 72-220 Offsite Systematische Presse- und Mediaselektion für den schweizerischen Konsumgütermarkt als Instrument des modernen Marketing / Gerhard Landert. -
- Text
- Winterthur : H. Schellenberg, [1974]
- 1974
- 1 Item
Item details Format Call Number Item Location Text JLD 76-2237 Offsite Die französische Zeitungsannonce : synchron. u. diachron. Syntax d. "petites annonces" 1819-1973 / Heinz Paulus.
- Text
- Tübingen : TBL-Verlag Narr, 1976.
- 1976
- 1 Item
Item details Format Call Number Item Location Text JLD 77-3466 Offsite The men who advertise.
- Text
- New York : Arno Press, 1978.
- 1978-1870
- 1 Item
Item details Format Call Number Item Location Text JLE 79-603 Offsite How to obtain and report market and media facts and figures. How to use this information to build space sales. A guide for newspapers.
- Text
- [Danville, Ill., 1964]
- 1964
- 1 Item
Item details Format Call Number Item Location Text JLF 78-1558 Offsite English language in advertising : a linguistic study of Indian press advertising / Indubala H. Pandya.
- Text
- Delhi : Ajanta Publications (India), 1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text JLD 80-375 Offsite Tattiche del desiderio / [di] Francesco Forte, Vittoria Borella.
- Text
- Milano : SugarCo, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text JLD 80-3694 Offsite La Stratégie publicitaire dans la presse suisse / Gabriel Moser.
- Text
- Berne ; Las Vegas : P. Lang, cop. 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text JLD 80-3902 Offsite Annai kōkoku hyakunenshi. Kōkoku kara mita sesō.
- Text
- Tokyo: Daviddo sha, 1970.
- 1970
- 1 Item
Item details Format Call Number Item Location Text *OSM 81-662 Offsite The newspaper : everything you need to know to make it in the newspaper business / [edited by] D. Earl Newsom and 28 media experts of the National Newspaper Foundation ; introduction by Walter W. Grunfeld.
- Text
- Englewood Cliffs, N.J. : Prentice-Hall, c1981.
- 1981
- 1 Item
Item details Format Call Number Item Location Text JFF 81-826 Offsite Hyperbolisches in der Werbesprache brasilianischer Zeitungen und Zeitschriften / Annelie Johannemann.
- Text
- Mettingen : Brasilienkunde Verlag, 1981.
- 1981
- 1 Item
Item details Format Call Number Item Location Text JLD 83-811 Offsite Analysis of impact of electronic systems on advertising revenue of daily newspapers in Canada / T.R. Bird.
- Text
- Montreal : Institute for Research on Public Policy, 1982.
- 1982
- 1 Item
Item details Format Call Number Item Location Text JLF 88-659 Offsite Newspaper rates and data.
- Text
- Skokie, Ill.
- 1951-1993
- 461 Items
Item details Format Call Number Item Location Text TWA+ (Standard rate and data service. Newspaper section) v. 75 May 1993 Offsite Item details Format Call Number Item Location Text TWA+ (Standard rate and data service. Newspaper section) v. 75, no. 9 (Sept. 1993) Offsite Item details Format Call Number Item Location Text TWA+ (Standard rate and data service. Newspaper section) v. 75, pt. 1 Jan. 1993 Offsite Weekly newspaper rates and data.
- Text
- Skokie, Ill. : Standard Rate & Data Service, Inc., 1966-1975.
- 1966-1975
- 8 Items
Item details Format Call Number Item Location Text M-11 4221 v. 55 Offsite Item details Format Call Number Item Location Text M-11 4221 v. 56 Offsite Item details Format Call Number Item Location Text M-11 4221 v. 57 Offsite Shinbun kōkokushi hyakuwa / Fujita Yukio cho ; Yomiuri Kōkokusha hen.
- Text
- Tokyo : Shinsensha, Shōwa 46 [1971]
- 1971
- 1 Item
Item details Format Call Number Item Location Text *OSM 85-2769 Offsite Classified secrets : writing real estate ads that work / by William H. Pivar.
- Text
- Chicago : Real Estate Education Co., c1984.
- 1984
- 1 Item
Item details Format Call Number Item Location Text JLF 85-2071 Offsite Room two more guns : the intriguing history of the personal column of the Times / Stephen Winkworth ; jacket illustration by Michael Ffolkes.
- Text
- London ; Boston : Allen & Unwin, 1986.
- 1986
- 1 Item
Item details Format Call Number Item Location Text JFD 89-7656 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
L'histoire de France illustrée par la publicité : de Vercingétorix au paquebot Normandie / Jean Pierre Debbane.
- Text
- Grenoble : J.P. Debbane, 1987.
- 1987
- 1 Item
Item details Format Call Number Item Location Text JFF 89-245 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The Best of retail advertising design / by the National Retail Merchants Association and the editors of PBC, International.
- Text
- Glen Cove, N.Y. : PBC International : Distributor to the book trade in the United States, Rizzoli International, c1988.
- 1988
- 1 Item
Item details Format Call Number Item Location Text 3-MDW+ 88-4274 Offsite Advertising in Indian newspapers, 1780-1947 / Dasarathi Mishra.
- Text
- Berhampur : Ishani Publications, 1987.
- 1987
- 1 Item
Item details Format Call Number Item Location Text JLC 89-73 Offsite Shuppan kōkoku no rekishi : 1895-nen-- 1941-nen / Ishikawa Hiroyoshi, Ozaki Hotsuki.
- Text
- Tōkyō : Shuppan Nyūsusha, 1989.
- 1989
- 1 Item
Item details Format Call Number Item Location Text *OSM 90-9087 Offsite Asahi Shimbum : the foremost newspaper in Japan.
- Text
- [s.l.] : Asahi Shimbum, c1966.
- 1966
- 1 Item
Item details Format Call Number Item Location Text JAX E-530 Offsite al-Iʻlān al-iʻlāmī fī al-ṣiḥāfah al-Miṣrīyah : dirāsah naẓarīyah wa-taṭbīqīyah / al-Ḥusaynī al-Dīb.
- Text
- al-Qāhirah : Maktabat al-Anjlū al-Miṣrīyah, [1989?]
- 1989
- 1 Item
Item details Format Call Number Item Location Text *OFP 92-7470 Offsite Newspaper advertising source.
- Text
- Wilmette, IL : Standard Rate & Data Service, c1993-c1995.
- 1993-1995
- 16 Items
Item details Format Call Number Item Location Text JBM 93-1223 v. 77 (Mar. 1995) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 93-1223 v. 77 (May 1995) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 93-1223 v. 77, no. 1-2 (Jan.-Feb. 1995) Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The Recruitment solution.
- Text
- Wilmette, Ill. : SRDS, c1991-c1994.
- 1991-1994
- 3 Items
Item details Format Call Number Item Location Text JBM 92-1294 1992 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 92-1294 1993 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location Text JBM 92-1294 1994 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The National directory of advertising. Print media.
- Text
- New York, NY : Oxbridge Communications, Inc., 1992.
- 1992-1992
- 2 Items
Item details Format Call Number Item Location Text JBM 94-472 1992 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Item details Format Call Number Item Location PRINT JBM 94-472 Schwarzman Building - Main Reading Room 315 Not available - Please for assistance.Publicidad y empresa periodística en México : estudio descriptivo de la publicidad en nueve diarios capitalinos, 1977 / Blanca Aguilar Plata ; colaboración de Alba Alvarez Reyes, Gerardo Quirvan.
- Text
- Ciudad Universitaria, México, D.F., México : Universidad Nacional Autónoma de México, Facultad de Ciencias Políticas y Sociales, Centro de Estudios de la Comunicación, 1986.
- 1986
- 1 Item
Item details Format Call Number Item Location Text JFE 95-9199 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Continuing evaluation study of U.S. weekly newspapers.
- Text
- [New York] 1946-
- 1946-present
- 1 Item
Item details Format Call Number Item Location Text TWA (Continuing evaluation study of U.S. weekly newspapers) Library has: No. 1 (1946)-no. 14/16 (1948). no. 1-16 Offsite Market and newspaper statistics.
- Text
- New York [193
- unknown-present
- 23 Items
Item details Format Call Number Item Location Text TWA (American Association of Advertising Agencies. Market and newspaper statistics) Library has: Vol. 2, sect. A-v. 26, pt. 1 (incomplete). v. 24 pt. 1 Offsite Item details Format Call Number Item Location Text TWA (American Association of Advertising Agencies. Market and newspaper statistics) Library has: Vol. 2, sect. A-v. 26, pt. 1 (incomplete). v. 25 Offsite Item details Format Call Number Item Location Text TWA (American Association of Advertising Agencies. Market and newspaper statistics) Library has: Vol. 2, sect. A-v. 26, pt. 1 (incomplete). v. 26 pt. 1 Offsite Newspaper advertising in Detroit ...
- Text
- [Detroit, 19
- unknown-present
- 1 Item
Item details Format Call Number Item Location Text TWA (Detroit News. Newspaper advertising in Detroit) Library has: 1937, Jan. 1941-June 1941, 1942, 1945-1948. 1937-48 (Inc.) Offsite The complete digest: addresses, proceedings and discussions [of the] annual convention.
- Text
- Chicago, 19
- unknown-present
- 2 Items
Item details Format Call Number Item Location Text TWA (Newspaper Advertising Executives' Association. Complete digest) Library has: 1929-1930. 1929 Offsite Item details Format Call Number Item Location Text TWA (Newspaper Advertising Executives' Association. Complete digest) Library has: 1929-1930. 1929/30 Offsite Protecting public confidence in periodical advertising.
- Text
- New York[, 1929-
- 1929-present
Protecting public confidence in periodical adverstising.
- Text
- New York [1929-
- 1929-present
Trends of the times.
- Text
- New York.
- 1933-1947
- 4 Items
Item details Format Call Number Item Location Text TWA (Trends of the times) Library has: Vol. 1, no. 2 (May 1933)-v. 11, no. 12 (May 1947) (incomplete). v. 5-8 Mar. 1937 - Apr. 1941 Offsite Item details Format Call Number Item Location Text TWA (Trends of the times) v. 9 (May 1941-Jan. 1942) Offsite Item details Format Call Number Item Location Text TWA (Trends of the times) Library has: Vol. 1, no. 2 (May 1933)-v. 11, no. 12 (May 1947) (incomplete). v. 10-11 Apr. 1942 - May 1947 inc. Offsite Quinquennial Detroit news survey of the Detroit market.
- Text
- [Detroit]
- 1936-present
- 2 Items
Item details Format Call Number Item Location Text TLA (Detroit News. Quinquennial Detroit news survey of the Detroit market) Library has: Vol. 1 (1936)-v. 5 (1956) & v. 5 suppl. (1957). v. 1-4 (1936-1951) Offsite Item details Format Call Number Item Location Text TLA (Detroit News. Quinquennial Detroit news survey of the Detroit market) no. 5-19 & Suppl. Offsite Country gentleman's ... book of facts.
- Text
- [Philadelphia, Curtis Pub. Co.]
- 1941-present
- 2 Items
Item details Format Call Number Item Location Text TWA (Country gentleman's) Library has: 1941-1952 (incomplete). Offsite Item details Format Call Number Item Location Text TWA (Country gentleman's) Library has: 1941-1952 (incomplete). 1941-52 (Inc.) Offsite Advertising department series.
- Text
- New York, 19
- unknown-present
- 6 Items
Available Online
http://hdl.handle.net/2027/nyp.33433016926580Item details Format Call Number Item Location Text TWA (New York Times. Advertising Department. Advertising department series) no. 25-52 Offsite Item details Format Call Number Item Location Text TWA (New York Times. Advertising Department. Advertising department series) no. 30-52 (Inc) Offsite Item details Format Call Number Item Location Text TWA (New York Times. Advertising Department. Advertising department series) no. 53-63 Offsite The new Boston; a study of adult newspaper reader information and related data. COnducted by Carl J. Nelson Research inc., in consultation with the Technical Committee of The Advertising Research Foundation.
- Text
- [Boston] Globe newspaper Company, 1961.
- 1961
- 1 Item
Item details Format Call Number Item Location Text D-14 4289 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Repetitive advertising in newspapers; a study of two new products. With the assistance of Carl P. Slenk.
- Text
- Boston, Harvard University, Division of Research, Graduate School of Business Administration, 1964.
- 1964
- 1 Item
Item details Format Call Number Item Location Text D-15 6309 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
No advertising : 57 reasons for not advertising / by Al Look.
- Text
- Denver : Golden Bell, 1963.
- 1963
- 1 Item
Item details Format Call Number Item Location Text D-18 6269 no. 1-6 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Die Press--Trumpf in der Werbung; eine kritische Analyse.
- Text
- Stuttgart, Forkel-Verlag [1963]
- 1963
- 1 Item
Item details Format Call Number Item Location Text E-11 6983 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Profitable newspaper advertising; layout, copy, and planning for retailers.
- Text
- New York, Harper [1960]
- 1960
- 1 Item
Item details Format Call Number Item Location Text E-11 355 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Shiseidō kurīéitebiwāku = Creative works of Shiseido / Kanshū: Kazumasa Nagai, Yūsuke Kaji ; Sōhon Kōsei: Kuni Kizawa.
- Text
- [Tōkyō] : Kyūryūdō, [1985]
- 1985
- 1 Item
Item details Format Call Number Item Location Text 3-MDW+ 97-5238 Offsite Advertising in the printed media [by] Leslie W. McClure [and] Paul C. Fulton.
- Text
- New York, Macmillan [1964]
- 1964
- 1 Item
Item details Format Call Number Item Location Text E-12 1798 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Newspaper presentations; how to create and use them to sell more advertising space. By Paul S. Hirt.
- Text
- [Providence] National Newspaper Promotion Association, [1964]
- 1964
- 1 Item
Item details Format Call Number Item Location Text E-12 2361 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The advertising rate structure in the daily newspaper industry.
- Text
- Englewood Cliffs, N.J., Prentice-Hall [1963]
- 1963
- 1 Item
Item details Format Call Number Item Location Text E-12 537 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Verkaufswirksame Anzeigenwerbung : sparsamer werben, erfolgreicher inserieren / Ernst-Adolf Busold.
- Text
- [München : Moderne Industrie, 1968]
- 1968
- 1 Item
Item details Format Call Number Item Location Text E-13 8740 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
A century of financial advertising in the New York times / by Burton Crane.
- Text
- [New York] : New York times, c1957.
- 1957
- 1 Item
Item details Format Call Number Item Location Text F-10 1711 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Survey of consumer buying.
- Text
- [New York, 1954?]
- 1954
- 1 Item
Item details Format Call Number Item Location Text F-10 372 no. 1-8 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
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