Research Catalog

  • Incentive marketing facts.

    • Text
    • [New York, Bill Publications]
    • 4 Items
    FormatCall NumberItem Location
    Text JLM 75-35 1969Offsite
    FormatCall NumberItem Location
    Text JLM 75-35 1974-1977Offsite
    FormatCall NumberItem Location
    Text JLM 75-35 1978Offsite
  • The use of games of chance in gasoline marketing and their impact upon small business. Hearings, Ninetieth Congress, second session, pursuant to H. Res. 53, a resolution creating a Select Committee to Conduct Studies and Investigations of the Problems of Small Business. June 20, and July 11, 1968.

    • Text
    • Washington, U. S. Govt. Print. Off., 1968.
    • 1968
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 74-2452 (HSSL)Offsite
  • Premium offers and similar marketing practices : report / by the Committee on Consumer Policy.

    • Text
    • Paris : Organisation for Economic Cooperation and Development ; [Washington, D.C. : sold by OECD Publications Center], 1977.
    • 1977
    • 1 Item
    FormatCall NumberItem Location
    Text *ZT-1247Offsite
    Not available - In use until 2024-06-11 - Please for assistance.
  • Trading stamps in the service station.

    • Text
    • Iowa City, Iowa, Bureau of Business and Economic Research, College of Business Administration, State University of Iowa, 1959.
    • 1959
  • Tax on tobacco coupons : hearings before the Committee on Ways and Means, House of Representatives, Sixty-Third Congress, Second Session, on the tobacco coupon bills, H.R. 188...H.R. 3404...H.R. 12470...H.R. 13723..., March 11, 1914.

    • Text
    • Washington : G.P.O., 1914.
    • 1914
    • 2 Items
    FormatCall NumberItem Location
    Text *SBF (United States. Ways and Means Committee (House, 63:2-3). Hearings) [no. 1-10]Offsite
    FormatCall NumberItem Location
    Text Arents S 1760Schwarzman Building - Arents Collection Room 328

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Premium incentive business.

    • Text
    • New York : Gralla Publications, 1969-1991.
    • 1969-1991
    • 9 Items
    FormatCall NumberItem Location
    Text JLN 85-3 Library has: Vol. 33, no. 1 (Jan. 1974)-v. 33, no. 7 (July 1974), v. 34, no. 1 (Jan. 1975), v. 34, no. 5 (May 1975)-v. 43, no. 2 (Feb. 1984), v. 46, no. 9 (Sept. 1987)-v. 50, no. 4 (Apr. 1991). v. 46-47 (Sept. 1987-Dec. 1988)Offsite
    FormatCall NumberItem Location
    Text JLN 85-3 Library has: Vol. 33, no. 1 (Jan. 1974)-v. 33, no. 7 (July 1974), v. 34, no. 1 (Jan. 1975), v. 34, no. 5 (May 1975)-v. 43, no. 2 (Feb. 1984), v. 46, no. 9 (Sept. 1987)-v. 50, no. 4 (Apr. 1991). v. 48 (1989)Offsite
    FormatCall NumberItem Location
    Text JLN 85-3 Library has: Vol. 33, no. 1 (Jan. 1974)-v. 33, no. 7 (July 1974), v. 34, no. 1 (Jan. 1975), v. 34, no. 5 (May 1975)-v. 43, no. 2 (Feb. 1984), v. 46, no. 9 (Sept. 1987)-v. 50, no. 4 (Apr. 1991). v. 49 (Jan. 1990-Apr. 1991)Offsite
  • Incentive.

    • Text
    • New York : Haire Pub. Corp.
    • 1962-1969
    • 8 Items
    FormatCall NumberItem Location
    Text M-10 7646 v. 23-24 Jan.-dec. 1967Offsite
    FormatCall NumberItem Location
    Text M-10 7646 v. 25-26 Jan.-Dec. 1968Offsite
    FormatCall NumberItem Location
    Text M-10 7646 v. 27-28 Jan.-Oct. 1969Offsite
  • Annual survey of promotional practices.

    • Text
    • [Stamford, Conn. : Donnelley Marketing]
    • 1978-present
    • 1 Item
    FormatCall NumberItem Location
    Text JLM 89-83 v. 10-15 (1987-1992)Offsite
  • Illustrated radio premium catalog and price guide, including comic characters, pulp hero, cereal, TV, and other premiums / by Tom Tumbusch ; color photography by Tom Schwartz.

    • Text
    • Dayton, Ohio : Tomart Publications, c1989.
    • 1989
    • 1 Item
    FormatCall NumberItem Location
    Text JFF 90-2027Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Directory of premium, incentive, and travel buyers.

    • Text
    • New York, N.Y., Salesman's Guide.
    • 198-1985
    • 1 Item
    FormatCall NumberItem Location
    Text JLM 87-1371 1985Offsite
  • Incentive [microform].

    • Text
    • New York, N.Y. : Bill Communications, c1988-
    • 1988-present
    • 28 Items

    Available Online

    http://www.incentivemag.com/msg/incentive/index.jsp
    FormatCall NumberItem Location
    Text JBM 03-514 v. 184, no. 1-7 (Jan.-Nov. 2010)Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 03-514 v. 185 (2011)Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 03-514 v. 186 (2012)Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Premium, incentive, & travel buyers.

    • Text
    • New York, N.Y. : Salesman's Guide, Inc., 1985-
    • 1986-present
    • 19 Items
    FormatCall NumberItem Location
    Text JBM 91-575 2008/2009Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 91-575 2009/2010Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 91-575 2010/2011Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Tomart's price guide to radio premium and cereal box collectibles : including comic character, pulp hero, TV, and other premiums / by Tom Tumbusch ; color photography by Tom Schwartz.

    • Text
    • Radnor, Pa. : Wallace-Homestead, c1991.
    • 1991
    • 1 Item
    FormatCall NumberItem Location
    Text MWGI+ 91-9512Performing Arts Research Collections - Theatre

    Available - Can be used on site. Please visit New York Public Library - Performing Arts Research Collections to submit a request in person.

  • Incentive marketing [microform].

    • Text
    • [New York, Hartman Communications Inc., etc.]
    • 1969-1988
    • 128 Items
    FormatCall NumberItem Location
    Text *ZAN-B18 v. 145-150 (1978-1980)Offsite
    FormatCall NumberItem Location
    Text *ZAN-B18 v. 152-158 (1981-1984)Offsite
    FormatCall NumberItem Location
    Text *ZAN-B18 v. 159-162 (1985-Apr. 1988)Offsite
  • Premium journal ...

    • Text
    • New York, Premium Jour.
    • 1914-present
    • 1 Item
    FormatCall NumberItem Location
    Text TMA+ (Premium journal) Library has: Vol. 1, no. 1 (Mar. 1914)-v. 1, no. 5 (Sept. 1914). v. 1, no. 1 (Mar. 1914)-v. 1, no. 5 (Sept. 1914)Offsite
  • Cereal box bonanza : the 1950's : identification & values / Scott Bruce.

    • Text
    • Paducah, KY : Collector Books, c1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JFF 97-42Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Das Zugabewesen im Lebensmittelhandel. Eine kritische Würdigung.

    • Text
    • Hasle-Rüegsau, Druck W. Blaser, 1958.
    • 1958
    • 1 Item
    FormatCall NumberItem Location
    Text D-12 8691 no. 1-7Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Coupon promotions; how to plan, execute and evaluate retailer-redeemed coupon programs; a reference manual prepared under the auspices of the A. N. A. Sales Promotion Committee.

    • Text
    • [New York] Association of National Advertisers [1962]
    • 1962
    • 1 Item
    FormatCall NumberItem Location
    Text D-13 7910Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Effective merchandising with premiums.

    • Text
    • New York, McGraw-Hill [1962]
    • 1962
    • 1 Item
    FormatCall NumberItem Location
    Text D-15 1919Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Das Recht der Wertreklame; Werbegeschenke und Werbegaben, Werbelieferungen, Werbeprämien, Waren- und Leistungsproben, Zugaben. Erläutert nach der neuesten Rechsprechung von H. Fr. Burmann.

    • Text
    • [Berlin] E. Schmidt [1965]
    • 1965
    • 1 Item
    FormatCall NumberItem Location
    Text D-19 4585 no. 1- 6Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Appeals and their use in correct premium practice.

    • Text
    • New York, N.Y., Premium practice, c1936.
    • 1936
    • 1 Item
    FormatCall NumberItem Location
    Text TB p.v. 1252 no. 1-7Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Hid from the world : the story of a clouded life / by the author of "Mariano."

    • Text
    • New York : Published by A. Eichler, c1889.
    • 1889
    • 2 Items
    FormatCall NumberItem Location
    Text Arents BIP (Hid 1889) 03-4 Parts 1-35Schwarzman Building - Arents Collection Room 328

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text Arents BIP (Hid 1889) 03-4 Parts 36-80Schwarzman Building - Arents Collection Room 328

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Premium applications analysis / by Alfred J. Blake.

    • Text
    • New York : Premium Advertising Association of America, c1968-c1969.
    • 1968-1969
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 76-266Offsite
  • Premiums, gifts, competitions and other sales promotions : regulation and self-regulation in 42 countries / report prepared by J.J. Boddewyn.

    • Text
    • New York, N.Y. : International Advertising Association, [1988]
    • 1988
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 11-653Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Ads, women, and boxtops [by] Duane Jones as told to Mark Larkin.

    • Text
    • Pleasantville, N.Y. : Printers' Ink Books, [1955]
    • 1955
    • 1 Item
    FormatCall NumberItem Location
    Text TW (Jones, D. Ads, women, and boxtops. 1955)Offsite
  • Novelty news.

    • Text
    • Chicago : Federated Business Publications.
    • 1905-1933
    • 4 Items
    FormatCall NumberItem Location
    Text JBN 08-62 v. 16 (Jan.-June 1913)Offsite
    FormatCall NumberItem Location
    Text JBN 08-62 v. 17 (July-Dec. 1913)Offsite
    FormatCall NumberItem Location
    Text JBN 08-62 v. 18 (Jan.-June 1914)Offsite
  • History of the gift book business [electronic resource] : its nature and origin : showing the good as well as the evil connected therewith and giving slight allusions to those parties generally opposed to the business / [by Albert Colby].

    • Text
    • Boston : A. Colby and Co., 1859
    • 1859
    • 1 Resource

    Available Online

    http://galenet.galegroup.com/servlet/Sabin?af=RN&ae=CY110404342&srchtp=a&ste=14&q=nypl
  • Premiums by the Society, [electronic resource] : established at London, for the encouragement of arts, manufactures, and commerce.

    • Text
    • London : printed by order of the Society, 1758.
    • 1758
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901200&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums [electronic resource] : by the Society, established at London, for the encouragement of arts, manufactures, and commerce.

    • Text
    • London : printed by order of the Socitey [sic, for Society], 1759.
    • 1759
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901300&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLX. [1760]
    • 1760
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901400&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLXI. [1761]
    • 1761
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901500&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLXII. [1762]
    • 1762
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901600&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLXIII. [1763]
    • 1763
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901700&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLXIV. [1764]
    • 1764
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0607901800&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLXV. [1765]
    • 1765
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0608000400&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums [electronic resource] : offered by the Society instituted at London for the encouragement of arts manufactures and commerce.

    • Text
    • London : printed by order of the Society, 1766.
    • 1766
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0608000500&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures and commerce [electronic resource] : .

    • Text
    • London : printed by order of the Society, MDCCLXVII. [1767]
    • 1767
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=1017401500&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society, [electronic resource] : instituted at London, for the encouragement of arts, manufactures, and commerce.

    • Text
    • London : printed by order of the Society by J. Browne, Bridge - Street, near Black - Friars, M.DCC.LXXVI. [1776]
    • 1776
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0372400500&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society, [electronic resource] : instituted at London, for the encouragement of arts, manufactures, and commerce.

    • Text
    • London : printed by order of the Society by W. Adlard, No. 10, Salisbury-Court, Fleet-Street, MDCCLXXVII. [1777]
    • 1777
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0372400600&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures, [electronic resource] : and commerce.

    • Text
    • London : printed by order of the Society by William Adlard, In Salisbury-Court, Fleet-Street, MDCCLXXVIII. [1778]
    • 1778
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0372400700&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts manufactures, [electronic resource] : and commerce.

    • Text
    • London : printed by order of the Society, by William Adlard, in Salisbury-Court, Fleet-Street, MDCCLXXIX. [1779]
    • 1779
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0372400800&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums offered by the Society instituted at London for the encouragement of arts, [electronic resource] : manufactures, and commerce.

    • Text
    • London : printed by order of the Society by William Adlard, in Salisbury-Court, Fleet-Street, MDCCLXXX. [1780]
    • 1780
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0372400900&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Abstract of the premiums offered by the Society [electronic resource] : instituted at London for the encouragement of arts, manufactures and commerce.

    • Text
    • London : printed by order of the Society, by John Nichols, Red Lion Passage, Fleet Street, M,DCC,LXXXVIII. [1788]
    • 1788
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0961900800&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Premiums [electronic resource] : offered by the Society, instituted at London, for the encouragement of arts, manufactures, and commerce.

    • Text
    • London : printed by order of the Society. MDCCLXVIII. By William Adlard, Wine-Office-Court, Fleet-Street, [1768]
    • 1768
    • 1 Resource

    Available Online

    http://find.galegroup.com/ecco/infomark.do?contentSet=ECCOArticles&docType=ECCOArticles&bookId=0150504700&type=getFullCitation&tabID=T001&prodId=ECCO&docLevel=TEXT_GRAPHICS&version=1.0&source=library&userGroupName=nypl
  • Changes in retail organic price premiums from 2004 to 2010 / Andrea Carlson ; Edward Jaenicke.

    • Text
    • Washington, D.C. : United States Department of Agriculture, Economic Research Service, 2016.
    • 2016
    • 1 Resource

    Available Online

    https://purl.fdlp.gov/GPO/gpo68879
  • Incentive [electronic resource].

    • Text
    • New York, NY : Bill Communications, 1988-
    • 1988-present
    • 2 Resources

    Available Online

    See All Available Online Resources

  • Promotions & incentives [electronic resource].

    • Text
    • Croydon, Eng. : Maclaren Publishers, 1984-
    • 1984-present
    • 2 Resources

    Available Online

    See All Available Online Resources

  • Coupon promotions ; how to plan, execute and evaluate retailer-redeemed coupon programs / a reference manual prepared under the auspices of the A. N. A. Sales Promotion Committee.

    • Text
    • [New York] : Association of National Advertisers, [1962]
    • 1962
    • 1 Item
    FormatCall NumberItem Location
    Text HF6146.P7 P91Off-site
  • The use of games of chance in gasoline marketing and their impact upon small business. : Hearings, Ninetieth Congress, second session, pursuant to H. Res. 53, a resolution creating a Select Committee to Conduct Studies and Investigations of the Problems of Small Business. June 20, and July 11, 1968.

    • Text
    • Washington : U.S. Govt. Print. Off., 1968.
    • 1968
    • 1 Item
    FormatCall NumberItem Location
    Text HF6146.P75 U5Off-site
  • Die neuere Entwicklung des Zugaberechts in Deutschland, Belgien, Frankreich und Schweden : zugleich eine kritische Auseinandersetzung mit der deutschen Rechtsprechung zur Vorspannwerbung / von Horst-Peter Götting.

    • Text
    • Köln : Heymann, 1986.
    • 1986
    • 1 Item
    FormatCall NumberItem Location
    Text KJC2815 .G67x 1986Off-site

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