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Displaying 1-3 of 3 results for author "Cowking, Philippa, 1947-"
Branding in action : cases and strategies for profitable brand management / Graham Hankinson and Philippa Cowking.
- Text
- London ; New York : McGraw-Hill, c1993.
- 1993
- 1 Item
Item details Format Call Number Item Location Text JBE 93-3028 Offsite The reality of global brands : cases and strategies for successful management of international brands / Graham Hankinson and Philippa Cowking.
- Text
- London ; New York : McGraw-Hill, c1996.
- 1996
- 1 Item
Item details Format Call Number Item Location Text JBE 96-3117 Offsite Branding in action : cases and strategies for profitable brand management / Graham Hankinson and Philippa Cowking.
- Text
- London ; New York : McGraw-Hill Book Co., [1993], ©1993.
- 1993-1993
- 1 Item
Item details Format Call Number Item Location Text HF5415.13 .H348 1993 Off-site
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