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Displaying 1-2 of 2 results for author "Johnston, Wesley J."
Cases in marketing management : issues for the 1990s / Charles L. Hinkle, Wesley J. Johnston, Esther F. Lanigan.
- Text
- Englewood Cliffs, N.J. : Prentice Hall, c1992.
- 1992
- 1 Item
Item details Format Call Number Item Location Text JBE 92-1638 Offsite Industrial buying behavior / by Thomas V. Bonoma, Gerald Zaltman and Wesley J. Johnston.
- Text
- Cambridge, Mass. : Marketing Science Institute, 1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text HF5415 .M31 no.77-117-77-118 Off-site
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