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Displaying 1-10 of 10 results for author "Keegan, Warren J."
Multinational product management / edited by Warren J. Keegan and Charles S. Mayer.
- Text
- Chicago : American Marketing Association, [1977]
- 1977
- 1 Item
Item details Format Call Number Item Location Text JLD 78-726 Offsite Multinational product management / edited by Warren J. Keegan and Charles S. Mayer.
- Text
- Chicago : American Marketing Association, [1977]
- 1977
- 1 Item
Item details Format Call Number Item Location Text JLD 78-1774 Offsite Advertising worldwide : concepts, theories, and practice of international, multinational, and global advertising / Marieke K. de Mooij, with Warren J. Keegan.
- Text
- New York : Prentice Hall, 1991.
- 1991
- 1 Item
Item details Format Call Number Item Location Text JBE 91-2321 Offsite Marketing plans that work : targeting growth and profitability / Malcolm H.B. McDonald, Warren J. Keegan.
- Text
- Boston ; Oxford, [England] : Butterworth-Heinemann, c1997.
- 1997
- 1 Item
Item details Format Call Number Item Location Text JBE 97-1733 Offsite Marketing plans that work / Malcolm H.B. McDonald, Warren J. Keegan.
- Text
- Boston : Butterworth-Heinemann, c2002.
- 2002
- 1 Item
Item details Format Call Number Item Location Text JBD 18-15 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Offensive marketing : an action guide to gaining competitive advantage / Hugh Davidson and Warren J. Keegan ; with Elyse Arnow Brill.
- Text
- Amsterdam ; Boston ; London : Elsevier Butterworth-Heinemann, c2004.
- 2004
- 1 Item
Item details Format Call Number Item Location Text JBE 04-360 Offsite Marketing plans that work : targeting growth and profitability / Malcolm H. B. McDonald, Warren J. Keegan.
- Text
- Boston : Butterworth-Heinemann, [1997], ©1997.
- 1997-1997
- 1 Item
Item details Format Call Number Item Location Text HF5415.13 .M3691832 1997 Off-site Multinational product management / edited by Warren J. Keegan and Charles S. Mayer.
- Text
- 1977
- 1 Item
Item details Format Call Number Item Location Text HF5415.15.M84 Off-site Offensive marketing : an action guide to gaining competitive advantage / Hugh Davidson and Warren J. Keegan ; with Elyse Arno Brill.
- Text
- 2004
- 2 Items
Item details Format Call Number Item Location Text Off-site Not available - Please for assistance.Item details Format Call Number Item Location Text HF5415 .D38 2004g Off-site Global marketing management / Warren J. Keegan.
- Text
- Englewood Cliffs, N.J. : Prentice Hall, [1989], ©1989.
- 1989-1989
- 1 Item
Item details Format Call Number Item Location Text HF1009.5 .K39 1989 Off-site
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