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Displaying 1-6 of 6 results for author "International Advertising Association (1950- )"
Premiums, gifts, competitions and other sales promotions : regulation and self-regulation in 42 countries / report prepared by J.J. Boddewyn.
- Text
- New York, N.Y. : International Advertising Association, [1988]
- 1988
- 1 Item
Item details Format Call Number Item Location Text JBF 11-653 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
International advertiser.
- Text
- New York : International Advertising Association
- 1960-1972
- 3 Items
Item details Format Call Number Item Location Text HF5801 .I533 v.7-8 (1966-1967) Off-site Item details Format Call Number Item Location Text HF5801 .I533 v.9-10 (1968-1969) Off-site Item details Format Call Number Item Location Text HF5801 .I533 v.11 (1970) Off-site Comparison advertising : a worldwide study / J. J. Boddewyn, Katherin Marton ; with the special assistance of IAA national chapters ; Rita Bari [and others].
- Text
- New York : Hastings House, [1978], ©1978.
- 1978-1978
- 1 Item
Item details Format Call Number Item Location Text HF5827 .B577 Off-site Effective advertising self-regulation : a survey of current world practice and analysis of international patterns / by Albert B. Stridsberg.
- Text
- New York : International Advertising Association, [1974]
- 1974
- 1 Item
Item details Format Call Number Item Location Text HF5834 .S77 Off-site Advertising self-regulation : a global perspective / by James P. Neelankavil and Albert B. Stridsberg ; sponsored by the International Advertising Association.
- Text
- 1980
- 1 Item
Item details Format Call Number Item Location Text HF5834 .N43 1980 Off-site World advertising expenditures.
- Text
- Mamaroneck, N.Y. : Starch INRA Hooper
- 1960-1990
- 10 Items
Item details Format Call Number Item Location Text HF5802 .W6 1988 Off-site Item details Format Call Number Item Location Text HF5802 .W6 1989 Off-site Item details Format Call Number Item Location Text HF5802 .W6 1990 Off-site
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