Research Catalog

  • Marketing channel strategy : a selected and annotated bibliography / compiled and edited by / Ronald D. Michman, Myron Gable, Taylor Sims.

    • Text
    • Chicago : American Marketing Association, [1976]
    • 1976
    • 1 Item
    FormatCall NumberItem Location
    Text JLL 78-469 no. 21Offsite
    Not available - Please for assistance.
  • Marketing to changing consumer markets : environmental scanning / Ronald D. Michman.

    • Text
    • New York, NY : Praeger, 1983.
    • 1983
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 83-1140Offsite
    Not available - Please for assistance.
  • Lifestyle market segmentation / Ronald D. Michman.

    • Text
    • New York : Praeger, 1991.
    • 1991
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 91-1527Offsite
    Not available - Please for assistance.
  • Retailing triumphs and blunders : victims of competition in the new age of marketing management / Ronald D. Michman, Alan J. Greco.

    • Text
    • Westport, Conn. : Quorum Books, 1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 96-157Offsite
    Not available - Please for assistance.
  • The food industry wars : marketing triumphs and blunders / Ronald D. Michman, Edward M. Mazze.

    • Text
    • Westport, Conn. ; London : Quorum, 1998.
    • 1998
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 98-1464Offsite
    Not available - Please for assistance.
  • Specialty retailers : marketing triumphs and blunders / Ronald D. Michman and Edward M. Mazze.

    • Text
    • Westport, Conn. ; London : Quorum Books, 2001.
    • 2001
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 01-851Offsite
    Not available - Please for assistance.
  • Lifestyle marketing : reaching the new American consumer / Ronald D. Michman, Edward M. Mazze, and Alan J. Greco.

    • Text
    • Westport, Conn. ; London : Praeger, 2003.
    • 2003
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 04-17Offsite
    Not available - Please for assistance.
  • The affluent consumer : marketing and selling the luxury lifestyle / Ronald D. Michman and Edward M. Mazze.

    • Text
    • Westport, Conn. : Praeger Publishers, 2006.
    • 2006
    • 1 Item

    Available Online

    http://www.loc.gov/catdir/toc/ecip0616/2006021766.html
    FormatCall NumberItem Location
    Text JBE 18-368Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Specialty retailers : marketing triumphs and blunders / Ronald D. Michman and Edward M. Mazze.

    • Text
    • Westport, Conn. : Quorum Books, c2001.
    • 2001
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 12-141Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Lifestyle market segmentation / Ronald D. Michman.

    • Text
    • New York : Praeger, 1991.
    • 1991
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.127 .M53 1991Off-site
    Not available - Please for assistance.
  • Marketing to changing consumer markets : environmental scanning / Ronald D. Michman.

    • Text
    • New York, NY : Praeger, 1983.
    • 1983
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415 .M532 1983Off-site
    Not available - Please for assistance.
  • Retailing triumphs and blunders : victims of competition in the new age of marketing management / Ronald D. Michman, Alan J. Greco.

    • Text
    • Westport, Conn. : Quorum Books, 1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text HF5429 .M483 1995Off-site
    Not available - Please for assistance.
  • Marketing channel strategy : a selected and annotated bibliography / compiled and edited by Ronald D. Michman, Myron Gable, Taylor Sims.

    • Text
    • Chicago : American Marketing Association, [1976], ©1976.
    • 1976-1976
    • 1 Item
    FormatCall NumberItem Location
    Text Z7164.M18 Am3 no.21-22Off-site
    Not available - Please for assistance.
  • The food industry wars : marketing triumphs and blunders / Ronald D. Michman, Edward M. Mazze.

    • Text
    • Westport, Conn. : Quorum, 1998.
    • 1998
    • 1 Item
    FormatCall NumberItem Location
    Text HD9005 .M44 1998Off-site
    Not available - Please for assistance.
  • Marketing channels / by Ronald D. Michman.

    • Text
    • [Columbus, Ohio] : [Grid, inc.], [1974]
    • 1974
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.125 .M53Off-site
    Not available - Please for assistance.
  • Specialty retailers : marketing triumphs and blunders / Ronald D. Michman and Edward M. Mazze.

    • Text
    • Westport, Conn. : Quorum Books, 2001.
    • 2001
    • 1 Item
    FormatCall NumberItem Location
    Text HF5429.3 .M52 2001Off-site
    Not available - Please for assistance.
  • Lifestyle marketing : reaching the new American consumer / Ronald D. Michman, Edward M. Mazze, and Alan J. Greco.

    • Text
    • Westport, Conn. : Praeger, 2003.
    • 2003
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.127 .M535 2003Off-site
    Not available - Please for assistance.
  • The affluent consumer : marketing and selling the luxury lifestyle / Ronald D. Michman and Edward M. Mazze.

    • Text
    • Westport, Conn. : Praeger Publishers, 2006.
    • 2006
    • 2 Items
    FormatCall NumberItem Location
    Text Off-site
    Not available - Please for assistance.
    FormatCall NumberItem Location
    Text HF5415.33.U6 M53 2006Off-site
    Not available - Please for assistance.

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