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  • Brand meaning : meaning, myth and mystique in today's brands / Mark Batey.

    • Text
    • New York, NY : Routledge, 2016.
    • 2016
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.1255 .B39 2016Off-site

  • Data mining techniques : for marketing, sales, and customer relationship management / Gordon S Linoff, Michael J Berry.

    • Text
    • Indianapolis, IN : Wiley Pub., 2011.
    • 2011
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.125 .B47 2011Off-site

  • The business of media distribution : monetizing film, tv and video content in an online world / Jeffrey C. Ulin.

    • Text
    • New York ; London : Focal Press, 2014.
    • 2013-2010
    • 1 Item
    FormatCall NumberItem Location
    Text PN1995.9.M29 U45 2014Off-site

  • Yes! : 50 scientifically proven ways to be persuasive / Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini.

    • Text
    • New York : Free Press, 2008.
    • 2008
    • 1 Item

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    FormatCall NumberItem Location
    Text HF5718 .G65 2008Off-site
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  • Marketing in creative industries : value, experience and creativity / Gabriele Troilo.

    • Text
    • 2015
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.13.T7338 2015Off-site

  • The new rules of green marketing : strategies, tools, and inspiration for sustainable branding / Jacquelyn A. Ottman.

    • Text
    • San Francisco, Calif. : Berrett-Koehler Pub., ©2011.
    • 2011
    • 1 Item
    FormatCall NumberItem Location
    Text HF5413 .O78 2011Off-site

  • Start something that matters / Blake Mycoskie.

    • Text
    • New York : Spiegel & Grau, 2011.
    • 2011
    • 1 Item
    FormatCall NumberItem Location
    Text HF5414 .M93 2011Off-site

  • Sticky marketing : why everything in marketing has changed and what to do about it / Grant Leboff.

    • Text
    • London, UK ; Philadelphia, USA : Kogan Page, 2011.
    • 2011
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415 .L362 2011Off-site

  • Dictionary of advertising and marketing concepts / Arthur Asa Berger.

    • Text
    • Walnut Creek, California : Left Coast Press, Inc., [2013]
    • 2013
    • 1 Item
    FormatCall NumberItem Location
    Text HF5803 .B47 2013Off-site

  • Brand psychology : consumer perceptions, corporate reputations / Jonathan Gabay.

    • Text
    • London ; Philadelphia : Kogan Page, 2015.
    • 2015
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.1255 .G33 2015Off-site

  • The membership economy : find your superusers, master the forever transaction, and build recurring revenue / Robbie Kellman Baxter.

    • Text
    • New York : McGraw-Hill Education, [2015]
    • 2015
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.525 .B39 2015Off-site

  • Marketing in creative industries : value, experience and creativity / Gabriele Troilo.

    • Text
    • London ; New York, NY : Palgrave Macmillan, 2015.
    • 2015
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.13 .T7338 2015Off-site

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