Research Catalog

  • The youth market; its dimensions, influence, and opportunities for you [by] Melvin Helitzer and Carl Heyel.

    • Text
    • New York, Media Books [1970]
    • 1970
    • 1 Item
    FormatCall NumberItem Location
    Text JFD 71-1718Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • The dynamics of the youth explosion: a look ahead.

    • Text
    • [Los Angeles, 1967]
    • 1967
    • 1 Item
    FormatCall NumberItem Location
    Text JLF 72-1286Offsite
  • Jeugd als lading : levensfasebeleving en de bruikbaarheid van het image jeugd voor reclame en marketing / G. W. Marsman. -

    • Text
    • Alphen aan den Rijn : Samsom, 1975.
    • 1975
    • 1 Item
    FormatCall NumberItem Location
    Text JLD 76-1539Offsite
  • How children learn to buy : the development of consumer information-processing skills / Scott Ward, Daniel B. Wackman, Ellen Wartella.

    • Text
    • Beverly Hills, Calif. : Sage Publications, c1977.
    • 1977
    • 1 Item
    FormatCall NumberItem Location
    Text JLD 77-3127Offsite
  • The consumer behavior of children and teenagers: an annotated bibliography. Compiled by Robert O. Herrmann.

    • Text
    • [Chicago] American Marketing Association [c1969]
    • 1969
    • 1 Item
    FormatCall NumberItem Location
    Text JLL 78-469 no. 16Offsite
  • Acquisition of the consumer role by adolescents / George P. Moschis.

    • Text
    • Atlanta : Pub. Services Division, College of Business Administration, Georgia State University, 1978.
    • 1978
    • 1 Item
    FormatCall NumberItem Location
    Text JLD 79-74Offsite
  • Teenager als Verbraucher.

    • Text
    • [Nürnberg, 1962]
    • 1962
    • 1 Item
    FormatCall NumberItem Location
    Text JLD 78-2461Offsite
  • Children and promotion : new consumer battleground?

    • Text
    • Cambridge, Mass., Marketing Science Institute, 1972.
    • 1972
    • 1 Item
    FormatCall NumberItem Location
    Text *ZT-1218Offsite
  • FTC staff report on television advertising to children.

    • Text
    • [Washington : Federal Trade Commission] : for sale by the Supt. of Docs., U. S. Govt. Print. Off., 1978
    • 1978
    • 1 Item
    FormatCall NumberItem Location
    Text JLF 81-278Offsite
  • Children as consumers : insights and implications / James U. McNeal.

    • Text
    • Lexington, Mass. : Lexington Books, c1987.
    • 1987
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 87-513|m(SASB)Offsite
  • Youthtrends : capturing the $200 billion youth market / Lawrence Graham and Lawrence Hamdan.

    • Text
    • New York : St. Martin's Press, c1987.
    • 1987
    • 2 Items
    FormatCall NumberItem Location
    Text JLD 87-3423Offsite
    FormatCall NumberItem Location
    Text Sc D 07-1237Schomburg Center - Research & Reference

    Available - Can be used on site. Please visit New York Public Library - Schomburg Center to submit a request in person.

  • Verzichten lernen / Werner Filmer, Heribert Schwan (Hrsg.).

    • Text
    • Frankfurt/M : Ullstein, c1984.
    • 1984
    • 1 Item
    FormatCall NumberItem Location
    Text JFC 92-3281Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Kids as customers : a handbook of marketing to children / James U. McNeal.

    • Text
    • New York : Lexington Books ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, c1992.
    • 1992
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 92-1661Offsite
  • Youth, family, and citizenship / Gill Jones and Claire Wallace.

    • Text
    • Buckingham [England] ; Philadelphia : Open University Press, 1992.
    • 1992
    • 1 Item
    FormatCall NumberItem Location
    Text JFD 92-17796Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Was there a Pepsi Generation before Pepsi discovered it? / Stanley C. Hollander, Richard Germain ; foreword by Richard S. Tedlow.

    • Text
    • Chicago, Ill. : American Marketing Associaton ; Lincolnwood, Ill. : NTC Business Books, c1992.
    • 1992
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 93-938Offsite
  • Youth markets alert.

    • Text
    • Long Island City, NY : Alert Publishing, [c1989-
    • 1989-present
    • 3 Items
    FormatCall NumberItem Location
    Text JBM 99-631 v. 11-14 (1999-2002)Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 99-631 v. 15-17 (2003-2005)Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

    FormatCall NumberItem Location
    Text JBM 99-631 v. 18-v. 19, no. 23, v. 20, no. 4-5, 10-11, 17-v. 21, no. 12 (Jan. 1-Dec. 1, 2007,Feb. 15-Mar. 1,May 15-June 1,Sept. 1 2008-June 15, 2009)Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Marketing to generation X / Karen Ritchie.

    • Text
    • New York : Lexington Books, c1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 02-1620Offsite
  • The first teenagers : the lifestyle of young wage-earners in interwar Britain / David Fowler.

    • Text
    • London ; Portland, Or. : Woburn Press, 1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 96-5025Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Economic socialization : the economic beliefs and behaviours of young people / edited by Peter Lunt, Adrian Furnham.

    • Text
    • Cheltenham, UK ; Brookfield, Vt., US : E. Elgar, c1996.
    • 1996
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 96-19512Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Geld in Nietenhosen; Jugendliche als Verbraucher.

    • Text
    • Stuttgart, Forkel [c1961]
    • 1961
    • 1 Item
    FormatCall NumberItem Location
    Text D-14 2200Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Educating the teen-ager in human relations management of resources ; papers from the 56th annual meeting.

    • Text
    • Washington [1965]
    • 1965
    • 1 Item
    FormatCall NumberItem Location
    Text F-11 4529 no. 1-6Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • The teenage market in Canada; a study of high school students in London, Ontario and Chicoutimi, Quebec. By Serge Gouin, Bernard Portis and Brian Campbell. Forword by David S.R.Leighton.

    • Text
    • [London, Ont.] School of Business Administration, University of Western Ontario [1967]
    • 1967
    • 1 Item
    FormatCall NumberItem Location
    Text F-11 7128 no. 1-5Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Cyberpunk [videorecording] / Intercon Production.

    • Moving image
    • New York, NY : Mystic Fire Video : [distributor,] PolyGram Video, c1991.
    • 1991-1990
    • 1 Item
    FormatCall NumberItem Location
    Moving image *UGS-401 [Video]Offsite
  • Generation X : the young adult market / by Susan Mitchell.

    • Text
    • Ithaca, N.Y. : New Strategist Publications, c1997.
    • 1997
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 00-187Offsite
  • Chips & pop : decoding the nexus generation / Robert Barnard, Dave Cosgrave, and Jennifer Welsh.

    • Text
    • Toronto : Malcolm Lester Books, c1998.
    • 1998
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 99-1571Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • La cultura dei giovani europei alle soglie del 2000 : religione, valori, politica e consumi / a cura di Luigi Tomasi.

    • Text
    • Milano, Italy : FrancoAngeli, c1998.
    • 1998
    • 1 Item
    FormatCall NumberItem Location
    Text JFD 99-11334Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Generation X : the young adult market / by Susan Mitchell.

    • Text
    • Ithaca, N.Y. : New Strategist Publications, c1999.
    • 1999
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 02-273Offsite
  • The kids market : myths and realities / James U. McNeal.

    • Text
    • Ithaca, NY : Paramount Market, 1999.
    • 1999
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 18-430Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Rational exuberance : the influence of generation X on the new American economy / Meredith Bagby.

    • Text
    • New York : Dutton, 1998.
    • 1998
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 03-1431Offsite
  • Nueva cultura de trabajo en los jóvenes de la clase media limeña / Javier Díaz-Albertini Figueras.

    • Text
    • Lima, Perú : Universidad de Lima, Fondo de Desarrollo Editorial, 2000.
    • 2000
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 01-5417Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Selbstbeschränkung des Handels beim Automatenverkauf : dargestellt am Beispiel des Erwerbs von Tabakwaren durch Jugendliche / von Uwe Hüffer.

    • Text
    • Heidelberg : Decker & Müller, c1990.
    • 1990
    • 1 Item
    FormatCall NumberItem Location
    Text JBX F-6493Offsite
  • Jugendkonsum : empirische Untersuchungen über Konsummuster, Freizeitverhalten und soziale Milieus bei Jugendlichen in der Bundesrepublik Deutschland / Elmar Lange.

    • Text
    • Opladen : Leske + Budrich, 1991.
    • 1991
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 11-16937Offsite
  • Born to buy : the commercialized child and the new consumer culture / Juliet B. Schor.

    • Text
    • New York : Scribner, 2004.
    • 2004
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 04-2036Offsite
  • Over the edge : how the pursuit of youth by marketers and the media has changed American culture / Leo Bogart.

    • Text
    • Chicago : Ivan R. Dee, 2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 05-4469Schwarzman Building - Main Reading Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Generation X : Americans born 1965 to 1976 / by the New Strategist editors.

    • Text
    • Ithaca, N.Y. : New Strategist Publications, c2004.
    • 2004
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 09-644Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Comunicação, consumo e espaço urbano : novas sensibilidades nas culturas jovens / Everardo Rocha, Maria Isabel Mendes de Almeida, Fernanda Eugenio (organizadores)

    • Text
    • Rio de Janeiro : Editora PUC Rio : Mauad X, 2006.
    • 2006
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 07-18890Offsite
  • Jóvenes : la diferencia como consigna : ensayos sobre la diversidad cultural juvenil / [Raúl Zarzuri, Rodrigo Ganter, compiladores].

    • Text
    • Santiago, Chile : Ediciones CESC, c2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 07-3033Offsite
  • Teen/tween media and communications trends / by the editors of Youth Markets Alert.

    • Text
    • New York, NY : EPM Communications, c2005.
    • 2005
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 15-25Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Generation X : Americans born 1965 to 1976 / by the New Strategist editors.

    • Text
    • Ithaca, N.Y. : New Strategist Publications, c2006.
    • 2006
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 10-730Schwarzman Building - Main Reading Room 315
    Not available - Please for assistance.
  • The Millennials : Americans born 1977 to 1994 / by the New Strategist editors.

    • Text
    • Ithaca, N.Y. : New Strategist Publications, c2006.
    • 2006
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 12-52Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Generation X : Americans born 1965 to 1976 / by the New Strategist editors.

    • Text
    • Ithaca : New Strategist Pub., 2009.
    • 2009
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 13-18Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Teens, TV and tunes : the manufacturing of American adolescent culture / Doyle Greene.

    • Text
    • Jefferson, N.C. : McFarland & Co., Publishers, c2012.
    • 2012
    • 1 Item
    FormatCall NumberItem Location
    Text MWGT 12-4658Performing Arts Research Collections - Theatre

    Available - Can be used on site. Please visit New York Public Library - Performing Arts Research Collections to submit a request in person.

  • The Millennials : Americans born 1977 to 1994 / by the New Strategist editors.

    • Text
    • Ithaca, N.Y. : New Strategist Publications, c2012.
    • 2012
    • 1 Item
    FormatCall NumberItem Location
    Text JBF 15-274Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • How cool brands stay hot : branding to Generation Y / Joeri Van den Bergh and Mattias Behrer.

    • Text
    • London ; Philadelphia : Kogan Page, 2013.
    • 2013
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 18-374Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • The millennials : Americans born 1977 to 1994 / by the New Strategist editors.

    • Text
    • Amityville, New York : New Strategist Press, [2015]
    • 2015
    • 1 Item
    FormatCall NumberItem Location
    Text *R-SIBL HQ796 .M4797 2015Check with Staff

    Available - Can be used on site. Please visit New York Public Library - Check with Staff to submit a request in person.

  • Rethinking children as consumers : the changing status of childhood and young adulthood / edited by Cyndy Hawkins.

    • Text
    • Abingdon, Oxon ; New York, NY : Routledge, 2017.
    • 2017-2017
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 16-901Schwarzman Building - General Research Room 315

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Solo zapatillas de marca : jóvenes limeños y los límites de la inclusión desde el mercado / Francesca Ucelli, Mariel García Llorens.

    • Text
    • Lima : IEP, Instituto de Estudios Peruanos, 2016.
    • 2016
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 17-1116Offsite
  • Hol ich mir : Geld, Konsum & Geltung / Projektgruppe Wa(h)re Identität ; Hrsg.: Kurt Möller.

    • Text
    • Berlin : Archiv der Jugendkulturen Verlag KG, 2016.
    • 2016-2015
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 18-1324Offsite
  • Sociología del moderneo / Iñaki Domínguez.

    • Text
    • Barcelona : Melusina, 2017.
    • 2017-2017
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 18-16447Offsite
  • Kids marketing report [electronic resource].

    • Text
    • [London] : Centaur Publishing Ltd.
    • 19-
    • 2 Resources

    Available Online

    See All Available Online Resources

No results found from Digital Research Books Beta

Digital books for research from multiple sources world wide- all free to read, download, and keep. No Library Card is Required. Read more about the project.

digital-research-book
Explore Digital Research Books Beta