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Displaying 1-8 of 8 results for author "Glazer, Rashi."
Cable TV advertising : in search of the right formula / edited by Rajeev Batra and Rashi Glazer.
- Text
- New York : Quorum Books, 1989.
- 1989
- 1 Item
Item details Format Call Number Item Location Text JLE 89-2226 Offsite The Marketing information revolution / edited by Robert C. Blattberg, Rashi Glazer, John D.C. Little.
- Text
- Boston, Mass. : Harvard Business School Press, c1994.
- 1994
- 2 Items
Item details Format Call Number Item Location Text JBE 00-595 Offsite Item details Format Call Number Item Location Text JBE 94-724 Offsite The Marketing information revolution / edited by Robert C. Blattberg, Rashi Glazer, John D.C. Little.
- Text
- Boston, Mass. : Harvard Business School Press, [1994], ©1994.
- 1994-1994
- 1 Item
Item details Format Call Number Item Location Text HF5415.125 .M366 1994 Off-site Readings on market-driving strategies : towards a new theory of competitive advantage / [edited by] Gregory S. Carpenter, Rashi Glazer, Kent Nakamoto.
- Text
- Reading, Mass. : Addison-Wesley, [1997], ©1997.
- 1997
- 1 Item
Item details Format Call Number Item Location Text HF5415.32 .R43 1997 Off-site Marketing and technology : a strategic co-alignment / by Noel Capon and Rashi Glazer.
- Text
- New York, N.Y. : Columbia Business School, 1986.
- 1986
- 1 Item
Item details Format Call Number Item Location Text HF5415 .Av85 1986 v.1-7 Off-site Cable TV advertising : in search of the right formula / edited by Rajeev Batra and Rashi Glazer.
- Text
- New York : Quorum Books, 1989.
- 1989
- 1 Item
Item details Format Call Number Item Location Text HF6146.T42 C28 1989 Off-site The Marketing information revolution / edited by Robert C. Blattberg, Rashi Glazer, John D.C. Little.
- Text
- 1994
- 1 Item
Item details Format Call Number Item Location Text HF5415.125.M366 1994 Off-site The Marketing information revolution / edited by Robert C. Blattberg, Rashi Glazer, John D.C. Little.
- Text
- Boston, Mass. : Harvard Business School Press, c1994.
- 1994
- 1 Item
Item details Format Call Number Item Location Text HF5415.125 .M366 1994 Off-site
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