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Displaying 1-16 of 16 results for author "McNeal, James U."
An introduction to consumer behavior [by] James U. McNeal.
- Text
- New York, Wiley [1973]
- 1973
- 1 Item
Item details Format Call Number Item Location Text JLE 73-2261 Offsite Not available - Please for assistance.Children as consumers : insights and implications / James U. McNeal.
- Text
- Lexington, Mass. : Lexington Books, c1987.
- 1987
- 1 Item
Item details Format Call Number Item Location Text JLE 87-513|m(SASB) Offsite Not available - Please for assistance.Readings in promotion management [edited by] James U. McNeal.
- Text
- New York, Appleton-Century-Crofts [c1966]
- 1966
- 1 Item
Item details Format Call Number Item Location Text JLE 87-3725|m(SASB) Offsite Not available - Please for assistance.A bibliography of research and writings on marketing and advertising to children / by James U. McNeal.
- Text
- New York : Lexington Books ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, c1991.
- 1991
- 1 Item
Item details Format Call Number Item Location Text JBE 04-458 Offsite Not available - Please for assistance.Kids as customers : a handbook of marketing to children / James U. McNeal.
- Text
- New York : Lexington Books ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, c1992.
- 1992
- 1 Item
Item details Format Call Number Item Location Text JBE 92-1661 Offsite Not available - Please for assistance.Dimensions of consumer behavior.
- Text
- Appleton-Century-Crofts [1965]
- 1965
- 1 Item
Item details Format Call Number Item Location Text E-12 7445 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Dimensions of consumer behavior. Edited by James U. McNeal. Contributing authors: Milton Alexander [and others]
- Text
- New York, Appleton-Century-Crofts [1969]
- 1969
- 1 Item
Item details Format Call Number Item Location Text E-13 9196 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The kids market : myths and realities / James U. McNeal.
- Text
- Ithaca, NY : Paramount Market, 1999.
- 1999
- 1 Item
Item details Format Call Number Item Location Text JBF 18-430 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Kids as customers : a handbook of marketing to children / James U. McNeal.
- Text
- New York : Lexington Books ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, [1992], ©1992.
- 1992-1992
- 1 Item
Item details Format Call Number Item Location Text HF5415.33.U6 N36 1992 Off-site Not available - Please for assistance.An introduction to consumer behavior / [by] James U. McNeal.
- Text
- New York : Wiley, [1973]
- 1973
- 1 Item
Item details Format Call Number Item Location Text HF5415.2 .M24 Off-site Not available - Please for assistance.Readings in promotion management / [by] James U. McNeal.
- Text
- New York : Appleton-Century-Crofts, [1966]
- 1966
- 1 Item
Item details Format Call Number Item Location Text HF5821 .M23 Off-site Not available - Please for assistance.The kids market : myths and realities / James U. McNeal.
- Text
- Ithaca, NY : Paramount Market, 1999.
- 1999
- 1 Item
Item details Format Call Number Item Location Text HF5415.33.U6 N362 1999 Off-site Not available - Please for assistance.Children as consumers : insights and implications / James U. McNeal.
- Text
- 1987
- 1 Item
Item details Format Call Number Item Location Text HC110.C6 M36 1987 Off-site Not available - Please for assistance.On becoming a consumer : the development of consumer behavior patterns in childhood / James U. McNeal.
- Text
- Amsterdam ; Boston : Butterworth-Heinemann, [2007], ©2007.
- 2007-2007
- 1 Item
Item details Format Call Number Item Location Text HF5415.33.U6 M386 2007 Off-site Not available - Please for assistance.An introduction to consumer behavior [by] James U. McNeal.
- Text
- New York, Wiley [1973]
- 1973
- 1 Item
Item details Format Call Number Item Location Text HF5415.2.M24 Off-site Not available - Please for assistance.Dimensions of consumer behavior.
- Text
- Appleton-Century-Crofts [1965]
- 1965
- 1 Item
Item details Format Call Number Item Location Text HC110.C6M2 Off-site Not available - Please for assistance.
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