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Displaying 1-7 of 7 results for author "Trout, Jack."
Differentiate or die : survival in our era of killer competition / Jack Trout ; with Steve Rivkin.
- Text
- New York ; Chichester [England] : Wiley, c2000.
- 2000
- 1 Item
Item details Format Call Number Item Location Text JBE 00-1234 Offsite Big brands, big trouble : lessons learned the hard way / Jack Trout.
- Text
- New York : Wiley, 2001.
- 2001
- 1 Item
Item details Format Call Number Item Location Text JBE 01-2250 Offsite Repositioning : marketing in an era of competition, change, and crisis / Jack Trout, with Steve Rivkin.
- Text
- New York : McGraw-Hill, c2010.
- 2010
- 1 Item
Item details Format Call Number Item Location Text JBD 10-343 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
The new positioning : the latest on the world's #1 business strategy / Jack Trout with Steve Rivkin.
- Text
- New York : McGraw-Hill, 1996.
- 1995
- 1 Item
Item details Format Call Number Item Location Text HF5827.2 .T76 1996 Off-site Big brands, big trouble : lessons learned the hard way / Jack Trout.
- Text
- New York : Wiley, 2001.
- 2001
- 1 Item
Item details Format Call Number Item Location Text HD69.B7 T76 2001g Off-site Differentiate or die : survival in our era of killer competition / Jack Trout with Steve Rivkin.
- Text
- 2000
- 1 Item
Item details Format Call Number Item Location Text HF5415 .T727 2000 Off-site ha-Mitsuv he-ḥadash : ḥidushe ha-asṭraṭegyah ha-pirsumit ṿeha-ʻisḳit ha-movilah ba-ʻolam / G'eḳ Ṭraʾuṭ ṿe-Sṭiv Rivḳin ; [me-Anglit Barukh Ḳorot]
- Text
- Tel Aviv : Maṭar, 756, 1996.
- 1996
- 1 Item
Item details Format Call Number Item Location Text Heb 44600.911 Off-site
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