Research Catalog
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Displaying 1-50 of 1,825 results
Psychographics : a study of personality, life-style, and consumption patterns / [designed and executed by Consumer Opinion Research Panel, inc.].
- Text
- New York : Newspaper Advertising Bureau, inc., 1973.
- 1973
- 1 Item
Item details Format Call Number Item Location Text JLF 85-1645 Offsite Market study for a new industrial project : concepts, techniques and cases / K.S.V. Menon.
- Text
- Bombay : Vora, 1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text JLD 81-918 Offsite Problemi di vendita e ricerche di mercato nell'economia delle imprese.
- Text
- Milano, Giuffrè, 1967.
- 1967
- 1 Item
Item details Format Call Number Item Location Text JFE 70-170 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Marketing decisions: a Bayesian approach [by] Ben M. Enis [and] Charles L. Broome.
- Text
- Scranton, Intext Educational Publishers [1971]
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLD 71-387 Offsite Leading cases in market research; edited by Max K. Adler.
- Text
- London, Business Books, 1971.
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLE 71-573 Offsite Marketing research in the developing countries; a handbook. Foreword by Jan Tinbergen.
- Text
- New York, Praeger Publishers [1971]
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLE 71-499 Offsite Istraživanje tržišta i organizacija procesa plasmana. Simpozij, Opatija, maja 1968. Glavni i odgovorni urednik: Fedor Rocco.
- Text
- Zagreb, 1968.
- 1968
- 1 Item
Item details Format Call Number Item Location Text *QKK 71-410 Offsite Scientific marketing research. Edited by Gerald Albaum and M. Venkatesan.
- Text
- New York, Free Press [1971]
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLE 71-647 Offsite The art and practice of marketing: a decade of experimentation.
- Text
- London, Hutchinson, 1971.
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLD 72-1317 Offsite Die Berechnung der Marktnachfrage. Amtliche Statistik im Dienste der Nachfrageanalyse. Von Alfred Jacobs und Margaret Jacobs.
- Text
- Köln und Opladen, Westdeutscher Verlag, 1968.
- 1968
- 1 Item
Item details Format Call Number Item Location Text JLE 72-547 Offsite Marketing research: selected readings; edited by Joseph Seibert & Gorden [i.e. Gordon] Wills.
- Text
- Harmondsworth, Penguin, 1970.
- 1970
- 1 Item
Item details Format Call Number Item Location Text JLC 72-429 Offsite Market segmentation [by] Ronald E. Frank, William F. Massey [and] Yoram Wind.
- Text
- Englewood Cliffs, N.J., Prentice-Hall [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 72-1797 Offsite Marketing research; text and cases [by] Harper W. Boyd, Jr. [and] Ralph Westfall. 3d ed.
- Text
- Homewood, Ill., R. D. Irwin, 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 72-1939 Offsite En modell för optimal marknadssegmentering. Belyst med data från 1960-talets svenska bilservicemarknad.
- Text
- Lund, Studentlitteratur, 1967.
- 1967
- 1 Item
Item details Format Call Number Item Location Text JLD 72-2704 Offsite Market research.
- Text
- London.
- 10 Items
Item details Format Call Number Item Location Text M-10 6098 Jan.-June 1969 Offsite Item details Format Call Number Item Location Text M-10 6098 July-Dec. 1969 Offsite Item details Format Call Number Item Location Text M-10 6098 v. 10, 1970 Offsite Marketing research: management and methods [by] Walter B. Wentz.
- Text
- New York, Harper & Row [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-212 Offsite Kooperative Marktforschung, von Clodwig Kapferer und Wolfgang K. A. Disch.
- Text
- Köln u. Opladen, Westdeutscher Verlag, 1965.
- 1965
- 1 Item
Item details Format Call Number Item Location Text JLE 72-2210 Offsite Journal für Marktforschung.
- Text
- Konstanz, Verlag der Delta Marketingforschung GmbH & co.
- 4 Items
Item details Format Call Number Item Location Text K-10 5421 v. 9-16 (1965-66) Offsite Item details Format Call Number Item Location Text K-10 5421 v. 17-23 (1967-68) Offsite Item details Format Call Number Item Location Text K-10 5421 v. 24-37 (1969-72) Offsite Contemporary marketing research; perspectives and applications [by] Norman A. P. Govoni.
- Text
- [Morristown, N.J.] General Learning Press [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLD 73-1873 Offsite Applied multidimensional scaling; a comparison of approaches and algorithms [by] Paul E. Green [and] Vithala R. Rao.
- Text
- New York, Holt, Rinehart and Winston [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-1288 Offsite Die handelsgerichtete Absatzpolitik der Hersteller im Wettbewerb um den Regalplatz; eine aktionsanalytische Untersuchung.
- Text
- Berlin, Duncker & Humblot [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-161 Offsite Image de marque et notoriété.
- Text
- [Paris, Dunod, 1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLC 73-421 Offsite Consumer market research handbook. Editor in chief: Robert M. Worcester.
- Text
- London, New York, McGraw-Hill [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-1822 Offsite European Marketing Research Review.
- Text
- London, European Society for Opinion and Marketing Research.
- 2 Items
Item details Format Call Number Item Location Text JLL 73-100 v. 1-3 (Summer 1966-Winter 1968) Offsite Item details Format Call Number Item Location Text JLL 73-100 v. 4-7 (Summer 1969-Winter 1972) Offsite An introduction to consumer behavior [by] James U. McNeal.
- Text
- New York, Wiley [1973]
- 1973
- 1 Item
Item details Format Call Number Item Location Text JLE 73-2261 Offsite Entscheidungsstrategien bei Produktverbundenheit; Vorstudie zu einem Absatzinformationssystem.
- Text
- Berlin, Dunkker & Humblot [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-631 Offsite Launching new products in competitive markets [by] R. N. Skinner.
- Text
- London, Associated Business Programmes; Distributed by Cassell, 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-2836 Offsite Marketing: a Canadian perspective, edited by M. Dale Beckman [and] Richard H. Evans.
- Text
- Scarborough, Ont., Prentice-Hall of Canada [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 74-1 Offsite An introduction to marketing experimentation: methods, applications, and problems [by] M. Venkatesan [and] Robert J. Holloway.
- Text
- New York, Free Press [c1971]
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLF 74-100 Offsite Nielsen review of retail drug and proprietary store trends.
- Text
- Chicago.
- 19-19
- 1 Item
Item details Format Call Number Item Location Text K-10 3447 v. 24-27 Offsite The marketing research process; a managerial approach to purchasing relevant information for decision making [by] Keith K. Cox and Ben M. Enis.
- Text
- Pacific Palisades, Calif., Goodyear Pub. Co. [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 74-903 Offsite Ricerche di mercato nell'economia delle imprese.
- Text
- Salerno, Libreria internazionale, 1971.
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLE 73-617 Offsite Modernes Marketing, moderner Handel. Hrsg. von Johannes Bidlingmaier. Mit einem Geleitwort von Karl Schiller. Karl Christian Behrens zum 65. Geburtstag.
- Text
- Wiesbaden, Betriebswirtschaftlicher Verlag T. Gabler [c1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 74-88 Offsite Les effets de la publicité dans la presse et la télévision; mésures et comparaisons [par] Jean-Michel Agostini et Michel Hugues.
- Text
- Paris, R. Laffont [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLD 73-3344 Offsite Konkurrenzwerbung und Werbeerfolg/ Winfried Balke. [1. Aufl.] -
- Text
- Wiesbaden: Betrievswirtschaftlicher Verlag Gabler 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 74-288 Offsite Pretesting und Testmarkt. Instrumente der Marketing-Forschung für die Prognose des Absatzvolumens neuer Produkte des Massenkonsums.
- Text
- Bern, Herbert Lang; Frankfurt/M., Peter Lang, 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLL 71-49 v. 34-37 Offsite Aspetti della problematica gestionale e di mercato delle imprese. Introduzione alle ricerche commerciali.
- Text
- Roma, K libreria editrice, 1971.
- 1971
- 1 Item
Item details Format Call Number Item Location Text JLE 73-1457 Offsite The marketing significance of geographical variations in wholesale/retail sales ratios: 1972 perspective [by] David A. Revzan.
- Text
- Berkeley, Institute of Business & Economic Research, University of California [1973]
- 1973
- 1 Item
Item details Format Call Number Item Location Text JLF 74-780 Offsite Market research abstracts.
- Text
- London.
- 199-1998
- 18 Items
Item details Format Call Number Item Location Text JLM 73-165 v. 63-64 (1996) Offsite Item details Format Call Number Item Location Text JLM 73-165 v. 65-66 (1996) Offsite Item details Format Call Number Item Location Text JLM 73-165 v. 67-69 (1997-1998) Offsite Les études de marché, outil du marketing.
- Text
- Paris, Éditions d'organisation, 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 73-2194 Offsite Marketing in India: text and cases [by] A. N. Sarin and P. Gopalakrishnan.
- Text
- [Madras] Orient Longmans [1969]
- 1969
- 1 Item
Item details Format Call Number Item Location Text JLD 74-1792 Offsite Marketing research [by] David J. Luck, Hugh G. Wales [and] Donald A. Taylor. 4th ed.
- Text
- Englewood Cliffs, N.J., Prentice-Hall [1974]
- 1974
- 1 Item
Item details Format Call Number Item Location Text JLE 74-1572 Offsite Industrielles Management: strateg. Lenkung durch techn.-wirtschaftl. Unternehmensplanung/ Friedrich Tübergen. -
- Text
- Stuttgart: Poeschel, 1973.
- 1973
- 1 Item
Item details Format Call Number Item Location Text JLD 74-1562 Offsite Readings in the marketing research process. Edited by Keith K. Cox and Ben M. Enis.
- Text
- Pacific Palisades, Calif., Goodyear Pub. Co. [1973]
- 1973
- 1 Item
Item details Format Call Number Item Location Text JLD 74-2235 Offsite Hypothesenformulierung in der Absatzforschung; wie werden Annahmen über das Käuferverhalten erarbeitet?
- Text
- Berlin, Duncker & Humblot [c1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLE 74-762 Offsite Das Image von Nahrungsmitteln: neuere amerikan. Erkenntnisse u. ihre Übertragbarkeit auf d. dt. Nahrungsmittelmarkt./ Von Josef-Dieter Weihrauch. -
- Text
- Stuttgart: Ulmer, 1972.
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLD 74-503 Offsite Fakta om data. [Utg. med anledning av Tidningsstatistik AB's 25-års jubileum den 28 februari 1967]
- Text
- Solna, 1967.
- 1967
- 1 Item
Item details Format Call Number Item Location Text JLF 73-547|m(SASB) Offsite Spezialgebiete des Marketing.
- Text
- Wiesbaden, Betriebswirtschaftlicher Verlag Dr. T. Gabler [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text TB (Schriften zur Unternehmensführung) 14-20 Offsite Investigación de mercados ...
- Text
- Bilbao, Edic. Deusto [1972]
- 1972
- 1 Item
Item details Format Call Number Item Location Text JLD 74-2033 Offsite Il marketing dei beni industriali. Principî, ricerche, strategie.
- Text
- Milano, Vita e pensiero, [1967].
- 1967
- 1 Item
Item details Format Call Number Item Location Text JLD 74-449 Offsite
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