Research Catalog

  • Segmenting the industrial market / Thomas V. Bonoma, Benson P. Shapiro.

    • Text
    • Lexington, Mass. : Lexington Books, c1983.
    • 1983
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 83-3074Offsite
  • Seeking customers / edited, with an introduction by Benson P. Shapiro and John J. Sviokla.

    • Text
    • Boston, MA : Harvard Business School Pub., c1993.
    • 1993
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 93-1467Offsite
  • Keeping customers / edited, with an introduction by John J. Sviokla and Benson P. Shapiro.

    • Text
    • Boston, MA : Harvard Business School Press, c1993.
    • 1993
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 93-1465Offsite
  • Sales management / [contributors, Benson P. Shapiro and others].

    • Text
    • Boston : Harvard Business School Pub., [1998], ©1998.
    • 1998-1998
    • 1 Item
    FormatCall NumberItem Location
    Text HF5438.4 .S25 1998gOff-site
  • Segmenting the industrial market / Thomas V. Bonoma, Benson P. Shapiro.

    • Text
    • Lexington, Mass. : Lexington Books, c1983.
    • 1983
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415 .B525 1983Off-site
  • Segmenting the industrial market / Thomas V. Bonoma, Benson P. Shapiro.

    • Text
    • Lexington, Mass. : Lexington Books, c1983.
    • 1983
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415 .B525 1983Off-site

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