Research Catalog

  • Advertising and communication management / Michael L. Ray.

    • Text
    • Englewood Cliffs, N.J. : Prentice-Hall, c1982.
    • 1982
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 81-2427Offsite
  • Advertising effectiveness in a crowded television environment [microform] / by Michael L. Ray and Peter H. Webb.

    • Text
    • Cambridge, Mass. : Marketing Science Institute, 1978.
    • 1978
    • 1 Item
    FormatCall NumberItem Location
    Text *ZT-1435Offsite
  • Creativity in business / Michael Ray, Rochelle Myers.

    • Text
    • Garden City, N.Y. : Doubleday, 1986.
    • 1986
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 86-4590Offsite
  • The effect of personal interaction in advertising agencies on the utilization of advertising pre-tests [microform]

    • Text
    • [Evanston, Ill.] 1962.
    • 1962
    • 1 Item
    FormatCall NumberItem Location
    Text *ZT-674 no. 1-11Offsite
  • Advertising and communication management / Michael L. Ray.

    • Text
    • Englewood Cliffs, N.J. : Prentice-Hall, [1981], c1982.
    • 1981-1982
    • 1 Item
    FormatCall NumberItem Location
    Text HF5823 .R392Off-site
  • Creativity in business / Michael Ray, Rochelle Myers.

    • Text
    • 1986
    • 1 Item
    FormatCall NumberItem Location
    Text HD53 .R39 1986Off-site
  • Experimental research on the effects of TV clutter : dealing with a difficult media environment / by Michael L. Ray and Peter Webb.

    • Text
    • Cambridge, Mass. : Marketing Science Institute, 1976.
    • 1976
  • Advertising effectiveness in a crowded television environment / by Michael L. Ray and Peter H. Webb.

    • Text
    • Cambridge, Mass. : Marketing Science Institute, 1978.
    • 1978
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415 .M31 no.78-111-78-115Off-site
  • Creativity in business / Michael Ray, Rochelle Myers.

    • Text
    • 2000-1986
    • 1 Item
    FormatCall NumberItem Location
    Text HD53 .R39 2000Off-site

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