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  • Issues management : corporate public policymaking in an information society / Robert L. Heath, Richard Alan Nelson.

    • Text
    • Beverly Hills : Sage Publications, c1986.
    • 1986
    • 1 Item
    FormatCall NumberItem Location
    Text JLD 87-19Offsite

  • Handbook of advocacy advertising : concepts, strategies, and applications / S. Prakash Sethi

    • Text
    • Cambridge, Mass. : Ballinger, c1987.
    • 1987
    • 1 Item
    FormatCall NumberItem Location
    Text JLF 87-1102Offsite

  • Advertising, politics, and American culture : from salesmanship to therapy / Philip Gold.

    • Text
    • New York : Paragon House, c1987.
    • 1987
    • 1 Item
    FormatCall NumberItem Location
    Text JLE 87-3274Offsite

  • L'entreprise et son image : la publicité institutionelle : pourquoi, comment? / Nicole Hébert.

    • Text
    • [Paris] : Dunod, c1987.
    • 1987
    • 1 Item
    FormatCall NumberItem Location
    Text JFF 91-2103Schwarzman Building - General Research Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Advertising and democracy in the mass age / Terence H. Qualter.

    • Text
    • New York : St. Martin's Press, 1991.
    • 1991
    • 1 Item
    FormatCall NumberItem Location
    Text JFD 91-14198Schwarzman Building - General Research Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Lifestyle and event marketing : building the new customer partnership / Alfred L. Schreiber, with Barry Lenson.

    • Text
    • New York : McGraw-Hill, c1994.
    • 1994
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 94-592Offsite

  • Lifestyle and event marketing : building the new customer partnership / Alfred L. Schreiber, with Barry Lenson.

    • Text
    • New York : McGraw-Hill, c1994.
    • 1994
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 94-1677Offsite

  • La pub est une charogne qui nous sourit / Oliviero Toscani.

    • Text
    • Paris : Hoëbeke, c1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JFD 96-18326Schwarzman Building - Main Reading Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Ciao mamma / Oliviero Toscani.

    • Text
    • Milano : A. Mondadori, 1995.
    • 1995
    • 1 Item
    FormatCall NumberItem Location
    Text JBD 96-1386Offsite

  • Image marketing : using public perceptions to attain business objectives / Joe Marconi.

    • Text
    • Lincolnwood, Ill. : NTC Business Books, c1996.
    • 1996
    • 1 Item
    FormatCall NumberItem Location
    Text JBE 96-2200Offsite

  • News for a change : an advocate's guide to working with the media / Lawrence Wallack ... [et al.].

    • Text
    • Thousand Oaks, Calif : Sage Publications, c1999.
    • 1999
    • 1 Item
    FormatCall NumberItem Location
    Text JFF 00-1900Schwarzman Building - Main Reading Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Endless propaganda : the advertising of public goods / Paul Rutherford.

    • Text
    • Toronto ; Buffalo : University of Toronto Press, c2000.
    • 2000
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 00-12753Schwarzman Building - Main Reading Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Public information campaigns & opinion research : a handbook for the student & practitioner / edited by Hans-Dieter Klingemann and Andrea Röemmele.

    • Text
    • London : SAGE, 2002.
    • 2002
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 02-7528Schwarzman Building - Main Reading Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • Branding New York : how a city in crisis was sold to the world / by Miriam Greenberg.

    • Text
    • New York : Routledge, 2008.
    • 2008
    • 1 Item
    FormatCall NumberItem Location
    Text JFE 08-2751Schwarzman Building - Main Reading Room 315
    Request for On-site UseRequest Scan

    Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.

  • La publicité au secours des grandes causes / sous la direction d'Amélie Gastaut.

    • Text
    • Paris : Les arts décoratifs, 2010.
    • 2010
    • 1 Item
    FormatCall NumberItem Location
    Text ReCAP 11-3317Offsite

  • Endless propaganda [electronic resource] : the advertising of public goods / Paul Rutherford.

    • Text
    • Toronto ; Buffalo : University of Toronto Press, c2000.
    • 2000
    • 1 Resource

    Available Online

    http://TM9QT7LG9G.search.serialssolutions.com/?V=1.0&L=TM9QT7LG9G&S=JCs&C=TC0000376138&T=marc&tab=BOOKS

  • Lifestyle and event marketing : building the new customer partnership / Alfred L. Schreiber with Barry Lenson.

    • Text
    • New York : McGraw-Hill, 1994.
    • 1994
    • 1 Item
    FormatCall NumberItem Location
    Text HD59.6.U6 S37 1994Off-site

  • Image marketing : using public perceptions to attain business objectives / Joe Marconi.

    • Text
    • Lincolnwood, Ill., USA : NTC Business Books ; Chicago, Ill. : American Maeketing Association, [1996], ©1996.
    • 1996-1996
    • 1 Item
    FormatCall NumberItem Location
    Text HD59.2 .M37 1996Off-site

  • Public communication campaigns / Ronald E. Rice, Charles K. Atkin, editors.

    • Text
    • Thousand Oaks, Calif. : Sage Publications, [2001], ©2001.
    • 2001-2001
    • 1 Item
    FormatCall NumberItem Location
    Text HN90.M3 P8 2001Off-site

  • Issues management : corporate public policymaking in an information society / Robert L. Heath, Richard Alan Nelson.

    • Text
    • 1986
    • 1 Item
    FormatCall NumberItem Location
    Text HD59 .H33 1986Off-site

  • Advertising, politics, and American culture : from salesmanship to therapy / Philip Gold.

    • Text
    • New York : Paragon House, [1987], ©1987.
    • 1987-1987
    • 1 Item
    FormatCall NumberItem Location
    Text HF5813.U6 G58 1987Off-site

  • Handbook of advocacy advertising : concepts, strategies, and applications / S. Prakash Sethi.

    • Text
    • Cambridge, Mass. : Ballinger, [1987], ©1987.
    • 1987-1987
    • 1 Item
    FormatCall NumberItem Location
    Text HD59.3 .S44 1987Off-site

  • Branding New York : how a city in crisis was sold to the world / by Miriam Greenberg.

    • Text
    • New York : Routledge, 2008.
    • 2008
    • 1 Item
    FormatCall NumberItem Location
    Text HF5827.6 .G74 2008Off-site

  • La publicité au secours des grandes causes / sous la direction d'Amélie Gastaut.

    • Text
    • 2010
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.12.F7 P83 2010gOff-site

  • Marketplace advocacy campaigns : generating public support for business and industry / Barbara M. Miller.

    • Text
    • 2012
    • 1 Item
    FormatCall NumberItem Location
    Text HD59.3 .M55 2012Off-site

  • A structural analysis of advocacy advertising / by John Clark Killough.

    • Text
    • 1991.
    • 1991
    • 1 Item
    FormatCall NumberItem Location
    Text KF1614 .K55x 1991aOff-site

  • Pubblicità sociale : lineamenti ed esperienze / Giovanna Gadotti.

    • Text
    • Milano, Italy : F. Angeli, c1993.
    • 1993
    • 1 Item
    FormatCall NumberItem Location
    Text HF5827 .G34 1993xOff-site

  • Pubblicità sociale : lineamenti, esperienze e nuovi sviluppi / Giovanna Gadotti.

    • Text
    • Milano : F. Angeli, c1999.
    • 1999
    • 1 Item
    FormatCall NumberItem Location
    Text HD59.3 .G34 1999xOff-site

  • Public information campaigns & opinion research : a handbook for the student & practitioner / edited by Hans-Dieter Klingemann and Andrea Römmele.

    • Text
    • London : SAGE, 2002.
    • 2002
    • 1 Item
    FormatCall NumberItem Location
    Text JF2112.C3 P83 2002xOff-site

  • La publicité au secours des grandes causes / sous la direction d'Amélie Gastaut.

    • Text
    • Paris : Arts décoratifs, c2010.
    • 2010
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.12.F7 P83 2010Off-site

  • La communication sociale / Michel Le Net.

    • Text
    • Paris : Documentation française, ©1988.
    • 1988
    • 1 Item
    FormatCall NumberItem Location
    Text HM258 .L46 1988Off-site

  • La publicité au secours des grandes causes / sous la direction d'Amélie Gastaut.

    • Text
    • Paris : Arts décoratifs, ©2010.
    • 2010
    • 1 Item
    FormatCall NumberItem Location
    Text HF5415.12.F7 P83 2010Off-site

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