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Displaying 1-50 of 68 results
Broadcast advertising and children : hearings before the Subcommittee on Communications of the Committee on Interstate and Foreign Commerce, House of Representatives, Ninety-fourth Congress, first session ....
- Text
- Washinkton [sic.] : U. S. Govt. Print. Off., 1976.
- 1976
- 1 Item
Item details Format Call Number Item Location Text JLE 77-2827 Offsite Children's television advertising : issues, findings, and needs : a monograph / prepared for the American Marketing Association by Thomas E. Barry.
- Text
- [Chicago] : The Association, 1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text JLL 76-601 no. 1-11 (Inc.) Offsite Televised medicine advertising and children / Thomas S. Robertson, John R. Rossiter, Terry C. Gleason.
- Text
- New York : Praeger, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text JLE 80-135 Offsite Research on the effects of television advertising on children : a review of the literature and recommendations for future research : report prepared for National Science Foundation, Research Applications Directorate, RANN--Research applied to National Needs, Division of Advanced Productivity Research and Technology.
- Text
- [Washington] : NSF : [for sale by the Supt. of Docs., U. S. Govt. Print. Off., 1977]
- 1977
Televised medicine advertising and children / Thomas S. Robertson, John R. Rossiter, Terry C. Gleason.
- Text
- New York : Praeger, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text JLE 80-3138|m(SASB) Offsite The Effects of television advertising on children : review and recommendations / Richard P. Adler ... [et al.].
- Text
- Lexington, Mass. : D.C. Heath, c1980.
- 1980
- 1 Item
Item details Format Call Number Item Location Text MWGS 81-1219 Performing Arts Research Collections - Theatre Available - Can be used on site. Please visit New York Public Library - Performing Arts Research Collections to submit a request in person.
FTC staff report on television advertising to children.
- Text
- [Washington : Federal Trade Commission] : for sale by the Supt. of Docs., U. S. Govt. Print. Off., 1978
- 1978
- 1 Item
Item details Format Call Number Item Location Text JLF 81-278 Offsite Children and the faces of television / edited by Edward L. Palmer, Aimée Dorr.
- Text
- New York : Academic Press, c1980.
- 1980
- 1 Item
Item details Format Call Number Item Location Text MWGS 82-655 Performing Arts Research Collections - Theatre Available - Can be used on site. Please visit New York Public Library - Performing Arts Research Collections to submit a request in person.
Advertising directed at children : endorsements in advertising / reports by the Committee on Consumer Policy.
- Text
- Paris : Organisation for Economic Cooperation and Development, 1982
- 1982
- 1 Item
Item details Format Call Number Item Location Text JLF 83-517 Offsite Children as consumers : insights and implications / James U. McNeal.
- Text
- Lexington, Mass. : Lexington Books, c1987.
- 1987
- 1 Item
Item details Format Call Number Item Location Text JLE 87-513|m(SASB) Offsite Commercial television and European children : an international research digest / edited by Scott Ward, Tom Robertson, Ray Brown.
- Text
- Aldershot, Hants, England ; Brookfield, Vt., U.S.A. : Gower, c1985
- 1985
- 1 Item
Item details Format Call Number Item Location Text MWGV (Europe) 86-1872 Offsite Television and sex role stereotyping / Barrie Gunter.
- Text
- London : J. Libbey, c1986.
- 1986
- 1 Item
Item details Format Call Number Item Location Text MWGV (Great Britain) 87-765 Offsite Television advertising and children / Brian M. Young.
- Text
- Oxford : Clarendon Press ; New York : Oxford University Press, 1990.
- 1990
- 1 Item
Item details Format Call Number Item Location Text JFD 91-4811 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
A bibliography of research and writings on marketing and advertising to children / by James U. McNeal.
- Text
- New York : Lexington Books ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, c1991.
- 1991
- 1 Item
Item details Format Call Number Item Location Text JBE 04-458 Offsite Sold separately : children and parents in consumer culture / Ellen Seiter.
- Text
- New Brunswick, N.J. : Rutgers University Press, c1993.
- 1993
- 1 Item
Item details Format Call Number Item Location Text JFE 96-7812 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Out of the garden : toys, TV, and children's culture in the age of marketing / Stephen Kline.
- Text
- London ; New York : Verso, 1993.
- 1993
- 1 Item
Item details Format Call Number Item Location Text JFE 94-5920 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Fernsehwerbung und Kinder : das Werbeangebot in der Bundesrepublik Deutschland und seine Verarbeitung durch Kinder / Michael Charlton ... [et al.].
- Text
- Opladen : Leske + Budrich, 1995.
- 1995
- 2 Items
Item details Format Call Number Item Location Text MWGK (Germany) 96-168 1 Offsite Item details Format Call Number Item Location Text MWGK (Germany) 96-168 2 Offsite The impact of television advertising on children / Namita Unnikrishnan, Shailaja Bajpai.
- Text
- New Delhi ; Thousand Oaks, Calif. : Sage, 1996.
- 1996
- 1 Item
Item details Format Call Number Item Location Text MWGV (India) 96-11262 Offsite The business of children's entertainment / Norma Odom Pecora.
- Text
- New York : Guilford Press, c1998.
- 1998
- 1 Item
Item details Format Call Number Item Location Text JBE 98-392 Offsite Children's television and advertising / Ross Howarth.
- Text
- Carlton, Vic. : Australian Children's Television Foundation, c1985.
- 1985
- 1 Item
Item details Format Call Number Item Location Text JCX T-50 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Children's television : hearing before the Subcommittee on Telecommunications and Finance of the Committee on Energy and Commerce, House of Representatives, One Hundred Third Congress, first session, March 10, 1993.
- Text
- Washington : U.S. G.P.O. : For sale by the U.S. G.P.O., Supt. of Docs., Congressional Sales Office, 1993.
- 1993
The faces of televisual media : teaching, violence, selling to children / edited by Edward L. Palmer, Brian M. Young.
- Text
- Mahwah, N.J. : L. Erlbaum Associates, 2003.
- 2003
- 1 Item
Item details Format Call Number Item Location Text MWGS 03-6451 Performing Arts Research Collections - Theatre Available - Can be used on site. Please visit New York Public Library - Performing Arts Research Collections to submit a request in person.
Advertising to children on TV : content, impact, and regulation / Barrie Gunter, Caroline Oates, and Mark Blades.
- Text
- Mahwah, N.J. : Lawrence Erlbaum, c2005.
- 2005
- 1 Item
Item details Format Call Number Item Location Text JBE 05-108 Offsite Images kids see on the screen : hearing before Subcommittee on Telecommunications and the Internet of the Committee on Energy and Commerce, House of Representatives, One Hundred Tenth Congress, first session, June 22, 2007.
- Text
- Washington : U.S. G.P.O. : For sale by the Supt. of Docs., U.S. G.P.O., 2008.
- 2008
- 1 Resource
Available Online
http://purl.access.gpo.gov/GPO/LPS98281The Effects of television advertising on children : review and recommendations / Richard P. Adler ... [et al.].
- Text
- Lexington, Mass. : D.C. Heath, c1980.
- 1980
- 1 Item
Item details Format Call Number Item Location Text J 791.45 E Offsite Rethinking the Children's Television Act for a digital media age [microform] : hearing before the Committee on Commerce, Science, and Transportation, United States Senate, One Hundred Eleventh Congress, first session, July 22, 2009.
- Text
- Washington : U.S. G.P.O. : For sale by the Supt. of Docs., U.S. G.P.O., 2010.
- 2010
Advertising to children : new directions, new media / edited by Mark Blades, University of Sheffield, UK, Caroline Oates, University of Sheffield, UK, Fran Blumberg, Fordham University, USA, Barrie Gunter, University of Leicester, UK.
- Text
- Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2014.
- 2014
- 1 Item
Item details Format Call Number Item Location Text JBD 18-167 Schwarzman Building - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Comunicación publicitaria de juguetes en televisión [electronic resource] / Victoria Tur Viñes.
- Text
- [Alicante], Spain : Publicaciones de la Universidad de Alicante, 2004.
- 2004-
- 2 Resources
Available Online
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Effects of television advertising on consumer socialization / by Scott Ward, Daniel B. Wackman ; Ronald Faber, assistant project director, Gerald Lesser, project consultant.
- Text
- [Cambridge, Mass.] : Marketing Science Institute, [1974?]
- 1974
- 1 Item
Item details Format Call Number Item Location Text HF6146.T42W37 Off-site Televised medicine advertising and children / Thomas S. Robertson, John R. Rossiter, Terry C. Gleason.
- Text
- New York : Praeger, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text HF6161.D7 R6 Off-site Preadolescent children's attitudes toward television commercials / Clara P. Ferguson.
- Text
- [Austin] : Bureau of Business Research, Graduate School of Business, University of Texas at Austin, [1975]
- 1975
- 1 Item
Item details Format Call Number Item Location Text HF5415 .T31 no.21 no.21 Off-site Children's television advertising / Thomas E. Barry.
- Text
- Chicago : American Marketing Association, c1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text HQ784.T4 B37 Off-site Research on the effects of television advertising on children : a review of the literature and recommendations for future research : report prepared for National Science Foundation, Research Applications Directorate, RANN--Research applied to National Needs, Division of Advanced Productivity Research and Technology.
- Text
- [Washington] : NSF : [for sale by the Supt. of Docs., U.S. Govt. Print. Off.], [1977]
- 1977
- 1 Item
Item details Format Call Number Item Location Text HQ784.T4 R47 Off-site The business of children's entertainment / Norma Odom Pecora.
- Text
- New York : Guilford Press, [1998], ©1998.
- 1998-1998
- 1 Item
Item details Format Call Number Item Location Text HF6161.C33 P43 1998 Off-site The Effects of television advertising on children : review and recommendations / Richard P. Adler ... [et al.].
- Text
- 1980
- 1 Item
Item details Format Call Number Item Location Text HQ784.T4 E35 Off-site Children and advertising : an annotated bibliography / edited by Laurene Meringoff.
- Text
- 1980
- 1 Item
Item details Format Call Number Item Location Text Z7164.C81 M43 Off-site Children as consumers : insights and implications / James U. McNeal.
- Text
- 1987
- 1 Item
Item details Format Call Number Item Location Text HC110.C6 M36 1987 Off-site Television advertising and "young" children : Piaget revisited / Robert W. Chestnut.
- Text
- New York : Graduate School of Business, Columbia University, 1978.
- 1978
- 1 Item
Item details Format Call Number Item Location Text HB31 .C63 no.131A-149A Off-site Comparing "facts" with findings : empirical research on television advertising to children / Robert W. Chestnut.
- Text
- New York : Graduate School of Business, Columbia University, 1978.
- 1978
- 1 Item
Item details Format Call Number Item Location Text HB31 .C63 no.131A-149A Off-site A summary statement on children's advertising / by Robert W. Chestnut.
- Text
- New York : Graduate School of Business, Columbia University, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text HB31 .C63 no.190A-199A Off-site Children's dispositions toward proprietary drugs and the role of TV drug advertising / by John R. Rossiter, Thomas S. Robertson.
- Text
- New York : Columbia University, Graduate School of Business, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text HB31 .C63 no.220A-228A Off-site Influences on children's product requests and mothers' answers : a multivariate analysis of diary data / by Caroline M. Henderson [and others].
- Text
- Cambridge, Mass. : Marketing Science Institute, 1980.
- 1980
- 1 Item
Item details Format Call Number Item Location Text HF5415 .M31 no.80/106-80/109 Off-site Influencia de la publicidad en televisión sobre los niños : los anuncios de juguetes y las cartas de Reyes / José Manuel Esteve.
- Text
- Madrid : Narcea, c1983.
- 1983
- 1 Item
Item details Format Call Number Item Location Text HQ784.T4 E87 1983 Off-site The effects of Quebec's legislation prohibiting advertising intended for children : report of the Federal-Provincial Committee on Advertising Intended for Children / Government of Canada, Department of Communications [and] Ministère des communications du Québec.
- Text
- 1986
- 1 Item
Item details Format Call Number Item Location Text KEQ512 .F42x 1986 Off-site Werbefernsehkinder : Fernsehwerbung vor u. mit Kindern in d. Bundesrepublik Deutschland : [Werkstattbericht über e. Forschungsprojekt] / Frank Böckelmann, Jürgen Huber, Astrid Middelmann.
- Text
- Berlin : Spiess, 1979.
- 1979
- 1 Item
Item details Format Call Number Item Location Text HQ784.T4 B58 Off-site Children's TV Act of 1989 : hearing before the Subcommittee on Communications of the Committee on Commerce, Science, and Transportation, United States Senate, One Hundred First Congress, first session, on S. 707 and S. 1215 ... July 12, 1989.
- Text
- Washington [D.C.] : U.S. G.P.O. : For sale by the Supt. of Docs., Congressional Sales Office, U.S. G.P.O., 1989.
- 1989
- 1 Item
Item details Format Call Number Item Location Text KF26 .C6925 1989c Off-site Edible TV : your child and food commercials / prepared by the Council on Children, Media, and Merchandising for the Select Committee on Nutrition and Human Needs, United States Senate.
- Text
- Washington : U.S. Govt. Print. Off., 1977.
- 1977
- 1 Item
Item details Format Call Number Item Location Text US 949 COU Off-site Fernsehen als Markt : der Li-La-Launebär und die Situation des Kinderfernsehens in den 90er Jahren in der Bundesrepublik Deutschland / Birgit Hollstein.
- Text
- Heidelberg : Winter, 1994.
- 1994
- 1 Item
Item details Format Call Number Item Location Text HQ784.T4 H624 1994 Off-site Kinderfernsehen und Markt / Hans Dieter Erlinger (Hrsg.).
- Text
- Berlin : Wissenschaftsverlag V. Spiess, c1994.
- 1994
- 1 Item
Item details Format Call Number Item Location Text HQ784.M3 K567 1994 Off-site Fernsehwerbung und Kinder : das Werbeangebot in der Bundesrepublik Deutschland und seine Verarbeitung durch Kinder / Michael Charlton ... [et al.].
- Text
- Opladen : Leske + Budrich, 1995.
- 1995
- 2 Items
Item details Format Call Number Item Location Text Off-site Item details Format Call Number Item Location Text Off-site
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